Sauna Oil

Shoppers searched for this 89K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 8.5% of those searches ended in a purchase. Searches in the last 90 days moved -24.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $191K a year.

Searches, last 12 months

89K

Growth, 90 days vs prior 90

-24.9%

Conversion, latest week

8.5%

Market size, estimated

$191Ka year

Peak month

December3.2× the quietest month

Top search term

sauna oil19K searches a year

Listings sell for $25.24 on average, from $8.93 to $122.49. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 250 to 500 of them. At $25.24 that is $6K to $13K a year per listing.

Average price

$25.24inside the $15 to $100 sweet spot

Price range

$8.93–$122.49

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

8K–10K

Units per listing a year

250–500

Revenue per listing a year

$6K–$13K

Returns

0.9%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 7.2% of listings are out of stock. The average listing ranks #74 within Aromatherapy. It carries 19,381 reviews at 4.50 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

7.2%

Average rank

#74in Aromatherapy

Average rating

4.50 starsAmazon United States average 4.42 stars

Average reviews

19,381per listing

Listings tracked

23

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 54 months on average, so the names here are settling in.

Launched, last 12 months

2

Successful launches

2Amazon's first-year sales bar

Average brand age

54 months