Salt Water Mouth Rinse

Shoppers searched for this 353K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 20.0% of those searches ended in a purchase. Searches in the last 90 days moved -14.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.1M a year.

Searches, last 12 months

353K

Growth, 90 days vs prior 90

-14.6%

Conversion, latest week

20.0%

Market size, estimated

$1.1Ma year

Peak month

March2.1× the quietest month

Top search term

parodontax mouthwash256K searches a year

Listings sell for $15.38 on average, from $6.95 to $18.54. Amazon reports units sold in ranges. This niche sold 50K to 60K a year. The average listing sells 6,000 to 8,000 of them. At $15.38 that is $92K to $123K a year per listing.

Average price

$15.38inside the $15 to $100 sweet spot

Price range

$6.95–$18.54

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

50K–60K

Units per listing a year

6,000–8,000

Revenue per listing a year

$92K–$123K

Returns

0.1%of orders · Amazon United States median 2.1%

75% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 6.8% of listings are out of stock. The average listing ranks #66 within Mouthwash. It carries 3,749 reviews at 4.70 stars, so a new listing needs social proof before a better product.

Sponsored listings

75%

Prime listings

100%

Out of stock, average day

6.8%

Average rank

#66in Mouthwash

Average rating

4.70 starsAmazon United States average 4.42 stars

Average reviews

3,749per listing

Listings tracked

4

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 73 months on average, so the names here are established.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

73 months