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57

sage green paper plates

Worth a look

Shows no brand lock-in (top 5 brands take 27% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 26Growth 28Conversion 42Competition 96Returns 45Price range 86Avg price 94Brand share 97Review moat 78Quality gap 30

Brand share

Incredible27%

top-5 brand share — no brand owns this niche

Competition

Incredible15%

top-5 click share — an open shelf

Avg price

Great$22.42

avg listing price — sweet spot $15–$100

Price range

Great$7.28–$74.98

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Great437.09

avg incumbent reviews — the moat a new listing must climb

Returns

Okay3.4%

return rate — above 5% kills the launch gate

Conversion

Okay3.4%

search→purchase rate — share of searches ending in a sale

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

Growth

Okay+2.0%

90-day search growth — must beat 0% to launch

Market size

Okay$106K

$106K/yr · 140K searches

According to Flapen's Amazon United States niche tracking, sage green paper plates is a $106K/yr Amazon United States market (140K searches/yr). The top 5 brands hold 27% of demand. Demand peaks in Apr. Verdict: Worth a look — 57/100.

Data updated Jul 21, 2026 · scored weekly · How we score niches

sage green paper plates market data

Units sold / yr
5K–6K
avg 0–100/product
Revenue / yr
$112K–$135K
units × avg price
Conversion rate
3.4%
Avg BSR
#936
Page quality
0%
Prime
97%
Sponsored
95%
Out of stock
8.2%
Avg brand age
27 months
Avg seller age
196 days

Competition & brand share

Clicks spread well past the top 5 (15% combined) — an open shelf where new products get seen.

Brands

84 falling

Sellers

87

Top-5 brand share

27%

Top 20: 61%

Top-5 click share

15%

Top 20: 40%

Open market

70%

  • NatNarr8%
  • bUCLA5%
  • joy akkess5%
  • Tinybee5%
  • Festiva4%
  • Dandat4%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +2.0% search growth over the last 90 days.
8K6KSpike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Apr · busiest ÷ quietest = 2.5×

Top sage green paper plates search terms

  • sage green plastic plates44K/yr
  • sage green plates and napkins19K/yr
  • sage green party supplies15K/yr
  • sage green dessert plates13K/yr
  • sage plastic plates10K/yr
  • sage green paper plates and napkins9K/yr
  • sage green cake plates6K/yr
  • sage green birthday plates8K/yr
  • sage green plates and napkins party supplies5K/yr
  • mint green plates4K/yr
All search terms

Top sage green paper plates products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%1%$1K2%$2K3%$3K4%$4K101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about sage green paper plates

What buyers praise and complain about, mined from review topics.

What buyers love

Color23%

“true to color”

Quality-Overall16%

“They were solid quality”

Strength9%

“The plates were sturdy”

Design-Overall7%

“The design is elegant looking”

Value For Money7%

“Worth it”

Advertised Vs Actual Product7%

“As pictured”

Durability4%

“hold up well”

Size-Overall3%

“The size was as expected”

Ease Of Cleaning1%

“sturdy enough to rinse”

Shape/Style1%

“I like the shape of the plates”

What buyers complain about

Strength15%

“very flimsy”

Thickness10%

“make the material thicker”

Color9%

“Color not as advertised”

Size-Overall9%

“Not regular sized”

Value For Money7%

“a bit on the pricey side”

Quality-Overall4%

“Low quality for the price”

Material Quality3%

“Not very strong material plastic”

Thin3%

“Thin”

Durability2%

“broke upon separation”

Assembly/Installation2%

“It did take some time to assembly a couple of things”

Top return reasons

Color41%
Size-Overall24%
Value For Money7%
Advertised Vs Actual Product5%
Material Quality5%
Quality-Overall4%
Thin4%
Strength4%
Display Colors1%
Defective Material/Parts1%

Common questions

Is sage green paper plates profitable to sell on Amazon United States?
The niche generates $106K/yr across 147 tracked products. 12 of 51 products launched in the last 360 days are still selling. 90-day search growth is +2.0%. Flapen's verdict: Worth a look (57/100).
How competitive is the sage green paper plates niche?
84 brands and 87 sellers compete. The top 5 products take 15% of clicks and top 5 brands hold 27% of demand.
What do buyers complain about in sage green paper plates?
Top complaints mined from reviews: Strength, Thickness, Color. The return rate is 3.4%.
When does demand for sage green paper plates peak?
Demand peaks in Apr; the busiest month runs 2.5× the quietest.
What does it cost to enter the sage green paper plates niche?
Listings span $7.28–$74.98; the average listing price is $22.42 (sweet spot $15–$100). The average incumbent carries 437 reviews — the moat a new listing must climb.