Running Recovery

Shoppers searched for this 37K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 11.1% of those searches ended in a purchase. Searches in the last 90 days moved -4.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $61K a year.

Searches, last 12 months

37K

Growth, 90 days vs prior 90

-4.0%

Conversion, latest week

11.1%

Market size, estimated

$61Ka year

Peak month

August4.8× the quietest month

Top search term

ice tape11K searches a year

Listings sell for $14.98 on average, from $8.73 to $19.89. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 250 to 500 of them. At $14.98 that is $4K to $7K a year per listing.

Average price

$14.98under the $15 to $100 sweet spot

Price range

$8.73–$19.89

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–4K

Units per listing a year

250–500

Revenue per listing a year

$4K–$7K

Returns

0.8%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #147 within Braces, Splints & Supports. It carries 192 reviews at 4.19 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#147in Braces, Splints & Supports

Average rating

4.19 starsAmazon United States average 4.42 stars

Average reviews

192per listing

Listings tracked

8

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 42 months on average, so the names here are settling in.

Launched, last 12 months

2

Successful launches

0Amazon's first-year sales bar

Average brand age

42 months