Rubbing Alcohol 70 Percent

Shoppers searched for this 1.2M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 13.1% of those searches ended in a purchase. Searches in the last 90 days moved +10.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $2.0M a year.

Searches, last 12 months

1.2M

Growth, 90 days vs prior 90

+10.9%

Conversion, latest week

13.1%

Market size, estimated

$2.0Ma year

Peak month

January1.3× the quietest month

Top search term

70% isopropyl alcohol212K searches a year

Listings sell for $12.81 on average, from $2.91 to $25.86. Amazon reports units sold in ranges. This niche sold 150K to 200K a year. The average listing sells 8,000 to 10,000 of them. At $12.81 that is $102K to $128K a year per listing.

Average price

$12.81under the $15 to $100 sweet spot

Price range

$2.91–$25.86

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

150K–200K

Units per listing a year

8,000–10,000

Revenue per listing a year

$102K–$128K

Returns

0.1%of orders · Amazon United States median 2.1%

85% of listings pay for placement with sponsored ads. 85% ship with Prime. On an average day, 2.8% of listings are out of stock. The average listing ranks #177 within Antibiotics & Antiseptics. It carries 6,767 reviews at 4.74 stars, so a new listing needs social proof before a better product.

Sponsored listings

85%

Prime listings

85%

Out of stock, average day

2.8%

Average rank

#177in Antibiotics & Antiseptics

Average rating

4.74 starsAmazon United States average 4.42 stars

Average reviews

6,767per listing

Listings tracked

13

The brands on the shelf have sold for 74 months on average, so the names here are established.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

74 months