Royal Blue Ribbon

Shoppers searched for this 91K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.3% of those searches ended in a purchase. Searches in the last 90 days moved +31.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $50K a year.

Searches, last 12 months

91K

Growth, 90 days vs prior 90

+31.8%

Conversion, latest week

7.3%

Market size, estimated

$50Ka year

Peak month

September2.3× the quietest month

Top search term

royal blue ribbon78K searches a year

Listings sell for $7.52 on average, from $4.16 to $12.03. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 100 to 250 of them. At $7.52 that is $752 to $2K a year per listing.

Average price

$7.52under the $15 to $100 sweet spot

Price range

$4.16–$12.03

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

8K–10K

Units per listing a year

100–250

Revenue per listing a year

$752–$2K

Returns

2.4%of orders · Amazon United States median 2.1%

98% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.6% of listings are out of stock. The average listing ranks #107 within Gift Wrap Ribbons. It carries 2,012 reviews at 4.69 stars, so a new listing needs social proof before a better product.

Sponsored listings

98%

Prime listings

100%

Out of stock, average day

1.6%

Average rank

#107in Gift Wrap Ribbons

Average rating

4.69 starsAmazon United States average 4.42 stars

Average reviews

2,012per listing

Listings tracked

40

5 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months

5

Successful launches

0Amazon's first-year sales bar

Average brand age

40 months