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Rose Quartz

Fail

Prices span $5.75–$9.94, mostly outside the sweet spot, so Rose Quartz is a Fail.

Flapen Score
33
33 / 100
Ranks 14,104 of 14,768 Health & Household niches · −16 vs the category median of 49
Market size
$122K/yr501K searches / yr
90-day growth
-9.3%search demand this quarter
Competition
77%top-5 click share · 9 brands · 11 sellers

Flapen Score

Rose Quartz against its category

The dotted line is the Health & Household average. Past it, Rose Quartz is stronger. Inside it, weaker.

33Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Rose Quartz market on Amazon at a glance

Shoppers on Amazon United States searched for Rose Quartz 501K times last year and spent an estimated $122K. The top 5 brands take 90% of clicks. Flapen scores it 33 out of 100, a Fail.

01 · Demand

An estimated 3.0% of those searches ended in a purchase.

Shoppers searched for this 501K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.0% of those searches ended in a purchase. Searches in the last 90 days moved -9.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $122K a year.

Searches, last 12 months
501K
Growth, 90 days vs prior 90
-9.3%
Conversion, latest week
3.0%
Market size, estimated
$122Ka year
Peak month
December1.4× the quietest month
Top search term
rose quartz274K searches a year

02 · Price

A sale here is worth $8.24.

Listings sell for $8.24 on average, from $5.75 to $9.94. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 500 to 750 of them. At $8.24 that is $4K to $6K a year per listing.

Average price
$8.24under the $15 to $100 sweet spot
Price range
$5.75–$9.94
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
15K–20K
Units per listing a year
500–750
Revenue per listing a year
$4K–$6K
Returns
1.8%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

69% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #60 within Healing Crystals. It carries 791 reviews at 4.48 stars, so a new listing needs social proof before a better product.

Sponsored listings
69%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#60in Healing Crystals
Average rating
4.48 starsAmazon United States average 4.42 stars
Average reviews
791per listing
Listings tracked
13

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
40 months

Products

Top Rose Quartz products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 77% of clicks. A locked shelf that new listings rarely crack.

Brands

9 falling

Sellers

11

Top-5 brand share

90%

Top 20: 100%

Top-5 click share

77%

Top 20: 100%

Open market

6%

  • Brand 159%
  • Brand 213%
  • Brand 37%
  • Brand 47%
  • Brand 54%
  • Brand 63%
  • Open — no brand owns it (3 brands, 6%)

Demand

Rose Quartz search demand

Weekly searches over the year, seasonality beneath. Pick a range.

13K8KHoliday '24Spike '25Holiday '25SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.4×

Search terms

Top Rose Quartz search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • rose quartz274K/yr
  • rose quartz crystals62K/yr
  • cuarzo rosa24K/yr
  • pink crystal16K/yr
  • pink rocks12K/yr
  • pink quartz14K/yr
  • rose quartz crystal13K/yr
  • pink stones8K/yr
  • pink crystals13K/yr
  • rose quartz decor9K/yr

Reviews and returns

What reviews say buyers love and hate about Rose Quartz

We read the reviews and the return reasons for every product selling here.

17%of positive reviews mention “Quality-Overall”
32%of negative reviews mention “Size-Overall”
1.8%of orders come back
“Much larger than I expected”
A buyer, on “Size-Overall”32% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Rose Quartz questions

Answered from the same tracked data.