Rose Oil
MaybeAn estimated 0.7% of orders come back. But demand is soft, at -14.2% this quarter, so Rose Oil is a Maybe.
- Flapen Score
- 63 / 100Top 6% of 14,768 Health & Household niches · +14 vs the category median of 4963
- Market size
- $1.1M/yr829K searches / yr
- 90-day growth
- -14.2%search demand this quarter
- Competition
- 46%top-5 click share · 25 brands · 531 sellers
Flapen Score
Rose Oil against its category
The dotted line is the Health & Household average. Past it, Rose Oil is stronger. Inside it, weaker.
Market
The Rose Oil market on Amazon at a glance
Shoppers on Amazon United States searched for Rose Oil 829K times last year and spent an estimated $1.1M. The top 5 brands take 50% of clicks. Demand peaks in Nov. Flapen scores it 63 out of 100, a Maybe.
01 · Demand
An estimated 9.9% of those searches ended in a purchase.
Shoppers searched for this 829K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 9.9% of those searches ended in a purchase. Searches in the last 90 days moved -14.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.1M a year.
- Searches, last 12 months
- 829K
- Growth, 90 days vs prior 90
- -14.2%
- Conversion, latest week
- 9.9%
- Market size, estimated
- $1.1Ma year
- Peak month
- November2.1× the quietest month
- Top search term
- rose essential oil283K searches a year
02 · Price
A sale here is worth $12.97.
Listings sell for $12.97 on average, from $4.27 to $35.83. Amazon reports units sold in ranges. This niche sold 60K to 80K a year. The average listing sells 2,000 to 2,500 of them. At $12.97 that is $26K to $32K a year per listing.
- Average price
- $12.97under the $15 to $100 sweet spot
- Price range
- $4.27–$35.83
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 60K–80K
- Units per listing a year
- 2,000–2,500
- Revenue per listing a year
- $26K–$32K
- Returns
- 0.7%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
96% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.2% of listings are out of stock. The average listing ranks #66 within Aromatherapy. It carries 5,168 reviews at 4.49 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 96%
- Prime listings
- 100%
- Out of stock, average day
- 0.2%
- Average rank
- #66in Aromatherapy
- Average rating
- 4.49 starsAmazon United States average 4.42 stars
- Average reviews
- 5,168per listing
- Listings tracked
- 28
04 · Newcomers
2 of last year's 3 launches cleared the first-year sales bar.
3 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 64 months on average, so the names here are established.
- Launched, last 12 months
- 3
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 64 months
Products
Top Rose Oil products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 46% of clicks. Leaders hold, but buyers still shop past them.
Brands
25 rising
Sellers
531
Top-5 brand share
50%
Top 20: 94%
Top-5 click share
46%
Top 20: 90%
Open market
45%
- Brand 121%
- Brand 28%
- Brand 38%
- Brand 47%
- Brand 56%
- Brand 65%
Demand
Rose Oil search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov · busiest ÷ quietest = 2.1×
Search terms
Top Rose Oil search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- rose essential oil283K/yr
- rose oil246K/yr
- rose oil essential oil66K/yr
- rose essential oil organic57K/yr
- rose essential oil for skin24K/yr
- rose oil for skin14K/yr
- aceite de rosas14K/yr
- organic rose oil17K/yr
- essential oils rose14K/yr
- organic rose essential oil15K/yr
Reviews and returns
What reviews say buyers love and hate about Rose Oil
We read the reviews and the return reasons for every product selling here.
“Awful Smell”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
21 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Rose Oil questions
Answered from the same tracked data.









