Rolling Papers

Shoppers searched for this 2.6M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 9.7% of those searches ended in a purchase. Searches in the last 90 days moved -0.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $3.6M a year.

Searches, last 12 months

2.6M

Growth, 90 days vs prior 90

-0.1%

Conversion, latest week

9.7%

Market size, estimated

$3.6Ma year

Peak month

December2.2× the quietest month

Top search term

rolling papers865K searches a year

Listings sell for $14.22 on average, from $3.97 to $44.14. Amazon reports units sold in ranges. This niche sold 250K to 300K a year. The average listing sells 8,000 to 10,000 of them. At $14.22 that is $114K to $142K a year per listing.

Average price

$14.22under the $15 to $100 sweet spot

Price range

$3.97–$44.14

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

250K–300K

Units per listing a year

8,000–10,000

Revenue per listing a year

$114K–$142K

Returns

0.2%of orders · Amazon United States median 2.1%

9% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.2% of listings are out of stock. The average listing ranks #1,266 within Tobacco-Related Products. It carries 7,008 reviews at 4.66 stars, so a new listing needs social proof before a better product.

Sponsored listings

9%

Prime listings

100%

Out of stock, average day

0.2%

Average rank

#1,266in Tobacco-Related Products

Average rating

4.66 starsAmazon United States average 4.42 stars

Average reviews

7,008per listing

Listings tracked

32

3 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 58 months on average, so the names here are settling in.

Launched, last 12 months

3

Successful launches

2Amazon's first-year sales bar

Average brand age

58 months