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Roho Cushion

Fail

The top 5 brands take 100% of clicks, so Roho Cushion is a Fail.

Flapen Score
42
42 / 100
Ranks 11,318 of 14,768 Health & Household niches · −7 vs the category median of 49
Market size
$2.0M/yr405K searches / yr
90-day growth
-3.6%search demand this quarter
Competition
77%top-5 click share · 3 brands · 23 sellers

Flapen Score

Roho Cushion against its category

The dotted line is the Health & Household average. Past it, Roho Cushion is stronger. Inside it, weaker.

42Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Roho Cushion market on Amazon at a glance

Shoppers on Amazon United States searched for Roho Cushion 405K times last year and spent an estimated $2.0M. All 3 brands take every click. Flapen scores it 42 out of 100, a Fail.

01 · Demand

An estimated 3.3% of those searches ended in a purchase.

Shoppers searched for this 405K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.3% of those searches ended in a purchase. Searches in the last 90 days moved -3.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $2.0M a year.

Searches, last 12 months
405K
Growth, 90 days vs prior 90
-3.6%
Conversion, latest week
3.3%
Market size, estimated
$2.0Ma year
Peak month
February2.0× the quietest month
Top search term
roho cushions for pressure sores on buttocks93K searches a year

02 · Price

A sale here is worth $147.25.

Listings sell for $147.25 on average, from $49.40 to $390.69. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 1,500 to 2,000 of them. At $147.25 that is $221K to $295K a year per listing.

Average price
$147.25above the $15 to $100 sweet spot
Price range
$49.40–$390.69
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
15K–20K
Units per listing a year
1,500–2,000
Revenue per listing a year
$221K–$295K
Returns
3.8%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #60 within Mobility Aids & Equipment. It carries 2,542 reviews at 4.23 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#60in Mobility Aids & Equipment
Average rating
4.23 starsAmazon United States average 4.42 stars
Average reviews
2,542per listing
Listings tracked
11

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 39 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
39 months

Products

Top Roho Cushion products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 77% of clicks. A locked shelf that new listings rarely crack.

Brands

3 falling

Sellers

23

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

77%

Top 20: 100%

Open market

0%

  • Brand 184%
  • Brand 212%
  • Brand 33%
  • Open — no brand owns it (0%)

Demand

Roho Cushion search demand

Weekly searches over the year, seasonality beneath. Pick a range.

7K5KPrime Day '25Spike '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 2.0×

Search terms

Top Roho Cushion search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • roho cushions for pressure sores on buttocks93K/yr
  • roho cushion140K/yr
  • roho wheelchair cushion36K/yr
  • roho seat cushion19K/yr
  • roho21K/yr
  • roho mosaic cushion16K/yr
  • roho cushions11K/yr
  • rojo cushion for chair13K/yr
  • air cushion for pressure sores6K/yr
  • lunderg alternating air pressure pad5K/yr

Reviews and returns

What reviews say buyers love and hate about Roho Cushion

We read the reviews and the return reasons for every product selling here.

24%of positive reviews mention “Comfort-Overall”
15%of negative reviews mention “Leak-Proof”
3.8%of orders come back
“This product leaked”
A buyer, on “Leak-Proof”15% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Roho Cushion questions

Answered from the same tracked data.