Ricola Throat Balm

Shoppers searched for this 71K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 15.1% of those searches ended in a purchase. Searches in the last 90 days moved -30.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $109K a year.

Searches, last 12 months

71K

Growth, 90 days vs prior 90

-30.5%

Conversion, latest week

15.1%

Market size, estimated

$109Ka year

Peak month

April2.6× the quietest month

Top search term

ricola throat balm20K searches a year

Listings sell for $10.14 on average, from $5.26 to $20.81. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 2,000 to 2,500 of them. At $10.14 that is $20K to $25K a year per listing.

Average price

$10.14under the $15 to $100 sweet spot

Price range

$5.26–$20.81

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

13K–15K

Units per listing a year

2,000–2,500

Revenue per listing a year

$20K–$25K

Returns

0.0%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #21 within Cough & Cold. It carries 8,846 reviews at 4.60 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#21in Cough & Cold

Average rating

4.60 starsAmazon United States average 4.42 stars

Average reviews

8,846per listing

Listings tracked

7

The brands on the shelf have sold for 99 months on average, so the names here are established.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

99 months