Reusable Swiffer Duster

Shoppers searched for this 239K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 9.4% of those searches ended in a purchase. Searches in the last 90 days moved -18.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $276K a year.

Searches, last 12 months

239K

Growth, 90 days vs prior 90

-18.6%

Conversion, latest week

9.4%

Market size, estimated

$276Ka year

Peak month

January3.3× the quietest month

Top search term

reusable dusters for swiffer57K searches a year

Listings sell for $12.36 on average, from $6.88 to $19.94. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 500 to 750 of them. At $12.36 that is $6K to $9K a year per listing.

Average price

$12.36under the $15 to $100 sweet spot

Price range

$6.88–$19.94

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

15K–20K

Units per listing a year

500–750

Revenue per listing a year

$6K–$9K

Returns

0.9%of orders · Amazon United States median 2.1%

97% of listings pay for placement with sponsored ads. 80% ship with Prime. On an average day, 7.4% of listings are out of stock. The average listing ranks #529 within Dusting. It carries 732 reviews at 4.24 stars, so a new listing needs social proof before a better product.

Sponsored listings

97%

Prime listings

80%

Out of stock, average day

7.4%

Average rank

#529in Dusting

Average rating

4.24 starsAmazon United States average 4.42 stars

Average reviews

732per listing

Listings tracked

30

13 products launched here in the last 12 months. 6 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 26 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

13

Successful launches

6Amazon's first-year sales bar

Average brand age

26 months