Reusable Mop Pads Fit Swiffer

Shoppers searched for this 103K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 8.6% of those searches ended in a purchase. Searches in the last 90 days moved -39.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $117K a year.

Searches, last 12 months

103K

Growth, 90 days vs prior 90

-39.6%

Conversion, latest week

8.6%

Market size, estimated

$117Ka year

Peak month

August4.8× the quietest month

Top search term

washable swiffer mop pads17K searches a year

Listings sell for $13.13 on average, from $5.33 to $57.67. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 500 to 750 of them. At $13.13 that is $7K to $10K a year per listing.

Average price

$13.13under the $15 to $100 sweet spot

Price range

$5.33–$57.67

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

10K–13K

Units per listing a year

500–750

Revenue per listing a year

$7K–$10K

Returns

1.4%of orders · Amazon United States median 2.1%

96% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #123 within Mopping. It carries 2,373 reviews at 4.52 stars, so a new listing needs social proof before a better product.

Sponsored listings

96%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#123in Mopping

Average rating

4.52 starsAmazon United States average 4.42 stars

Average reviews

2,373per listing

Listings tracked

53

15 products launched here in the last 12 months. 12 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 43 months on average, so the names here are settling in.

Launched, last 12 months

15

Successful launches

12Amazon's first-year sales bar

Average brand age

43 months