Retention Tape
FailPrices span $6.94–$13.70, mostly outside the sweet spot, so Retention Tape is a Fail.
- Flapen Score
- 35 / 100Ranks 13,764 of 14,768 Health & Household niches · −14 vs the category median of 4935
- Market size
- $100K/yr65K searches / yr
- 90-day growth
- -10.9%search demand this quarter
- Competition
- 84%top-5 click share · 7 brands · 46 sellers
Flapen Score
Retention Tape against its category
The dotted line is the Health & Household average. Past it, Retention Tape is stronger. Inside it, weaker.
Market
The Retention Tape market on Amazon at a glance
Shoppers on Amazon United States searched for Retention Tape 65K times last year and spent an estimated $100K. The top 5 brands take 95% of clicks. Demand peaks in Sep–Oct. Flapen scores it 35 out of 100, a Fail.
01 · Demand
An estimated 14.9% of those searches ended in a purchase.
Shoppers searched for this 65K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 14.9% of those searches ended in a purchase. Searches in the last 90 days moved -10.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $100K a year.
- Searches, last 12 months
- 65K
- Growth, 90 days vs prior 90
- -10.9%
- Conversion, latest week
- 14.9%
- Market size, estimated
- $100Ka year
- Peak month
- October2.2× the quietest month
- Top search term
- mefix tape20K searches a year
02 · Price
A sale here is worth $10.39.
Listings sell for $10.39 on average, from $6.94 to $13.70. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 750 to 1,000 of them. At $10.39 that is $8K to $10K a year per listing.
- Average price
- $10.39under the $15 to $100 sweet spot
- Price range
- $6.94–$13.70
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 10K–13K
- Units per listing a year
- 750–1,000
- Revenue per listing a year
- $8K–$10K
- Returns
- 0.5%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
89% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 7.7% of listings are out of stock. The average listing ranks #206 within Bandages & Bandaging Supplies. It carries 2,022 reviews at 4.68 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 89%
- Prime listings
- 100%
- Out of stock, average day
- 7.7%
- Average rank
- #206in Bandages & Bandaging Supplies
- Average rating
- 4.68 starsAmazon United States average 4.42 stars
- Average reviews
- 2,022per listing
- Listings tracked
- 9
04 · Newcomers
0 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 73 months on average, so the names here are established.
- Launched, last 12 months
- 1
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 73 months
Products
Top Retention Tape products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 18, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Mefix Perforated Dressing Retention Tape with Liner 2 x 11 Yd 310599 1 Box 1 /Box
- Price
- $8.80
- Rating
- 4.7/5
- Reviews
- 1,754
- Age
- 19y ago

Dressing Retention Tape - 2 x 11yd 2 Rolls Premium Non-Woven Hypoallergenic Cloth - Secure and Gentle Adhesive for Wound Dressings - Latex-Free and Versatile for Sensitive Skin Care - HEALQU
- Price
- $10.11
- Rating
- 4.6/5
- Reviews
- 2,156
- Age
- 5y ago

Medline MedFix Dressing Retention Tape with S-Release Liner Secures Primary Dressings and Medical Appliances 4 x 11 yd
- Price
- $13.70
- Rating
- 4.7/5
- Reviews
- 3,868
- Age
- 18y ago

Medline MedFix Dressing Retention Tape with S-Release Liner Secures Primary Dressings and Medical Appliances 2 x 11 yd
- Price
- $11.70
- Rating
- 4.7/5
- Reviews
- 3,868
- Age
- 19y ago

Medline MedFix Dressing Retention Tape with S-Release Liner Secures Primary Dressings and Medical Appliances 6 x 11 yd
- Price
- $11.75
- Rating
- 4.7/5
- Reviews
- 3,868
- Age
- 19y ago
Trending
estimated 90-day click momentum
FRESINIDER Dressing Retention Tape 2 Rolls 2 x 11 Yards Hypoallergenic Medical Fixation Tape for Securing Dressings & Bandages Breathable Non-Woven Fabric Gentle Adhesion Latex Free
- Price
- $10.02
- Rating
- 4.7/5
- Reviews
- 52
- Age
- 8mo ago

Medline MedFix Dressing Retention Tape with S-Release Liner Secures Primary Dressings and Medical Appliances 4 x 11 yd
- Price
- $13.70
- Rating
- 4.7/5
- Reviews
- 3,868
- Age
- 18y ago

Mefix Perforated Dressing Retention Tape with Liner 2 x 11 Yd 310599 1 Box 1 /Box
- Price
- $8.80
- Rating
- 4.7/5
- Reviews
- 1,754
- Age
- 19y ago

Medline MedFix Dressing Retention Tape with S-Release Liner Secures Primary Dressings and Medical Appliances 6 x 11 yd
- Price
- $11.75
- Rating
- 4.7/5
- Reviews
- 3,868
- Age
- 19y ago

Hypafix Dressing Retention Tape: 2 X 11 Yds Each
- Price
- $9.41
- Rating
- 4.8/5
- Reviews
- 1,941
- Age
- 22y ago
Newest
by launch date
FRESINIDER Dressing Retention Tape 2 Rolls 2 x 11 Yards Hypoallergenic Medical Fixation Tape for Securing Dressings & Bandages Breathable Non-Woven Fabric Gentle Adhesion Latex Free
- Price
- $10.02
- Rating
- 4.7/5
- Reviews
- 52
- Age
- 8mo ago

NBLEISHI Dressing Retention Tape 2 x 11 yd 1 Roll
- Price
- $6.94
- Rating
- 4.5/5
- Reviews
- 251
- Age
- 2y ago

Dressing Retention Tape - 2 x 11yd 2 Rolls Premium Non-Woven Hypoallergenic Cloth - Secure and Gentle Adhesive for Wound Dressings - Latex-Free and Versatile for Sensitive Skin Care - HEALQU
- Price
- $10.11
- Rating
- 4.6/5
- Reviews
- 2,156
- Age
- 5y ago

Mefix - 311099 4 x 11 yds (10cm x 10m) Dressing Fixation Fabric
- Price
- $11.06
- Rating
- 4.7/5
- Reviews
- 444
- Age
- 8y ago

Medline MedFix Dressing Retention Tape with S-Release Liner Secures Primary Dressings and Medical Appliances 4 x 11 yd
- Price
- $13.70
- Rating
- 4.7/5
- Reviews
- 3,868
- Age
- 18y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 84% of clicks. A locked shelf that new listings rarely crack.
Brands
7 falling
Sellers
46
Est. top-5 brand share
95%
Top 20: 100%
Est. top-5 click share
84%
Top 20: 100%
Open market
2%
- Mölnlycke38%
- Medline30%
- Healqu17%
- Mefix8%
- FRESINIDER3%
- Smith & Nephew2%
- Open — no brand owns it (1 brand, 2%)
Demand
Retention Tape search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Sep, Oct · busiest ÷ quietest = 2.2×
Search terms
Top Retention Tape search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- mefix tape20K/yr
- dressing retention tape9K/yr
- retention tape8K/yr
- mefix tape for henna6K/yr
- medfix dressing retention tape5K/yr
- medline tape5K/yr
- retention tape for wound care4K/yr
- mefix3K/yr
- mefix medical tape4K/yr
Reviews and returns
What reviews say buyers love and hate about Retention Tape
We read the reviews and the return reasons for every product selling here.
“Poor adhesive”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
20 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Retention Tape questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









