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Retainer Cleaner Case

Maybe

The top 5 brands take only 57% of clicks. But shoppers spend an estimated $131K a year here, so Retainer Cleaner Case is a Maybe.

Flapen Score
54
54 / 100
Top 28% of 14,768 Health & Household niches · +5 vs the category median of 49
Market size
$131K/yr199K searches / yr
90-day growth
+8.3%search demand this quarter
Competition
48%top-5 click share · 19 brands · 46 sellers

Flapen Score

Retainer Cleaner Case against its category

The dotted line is the Health & Household average. Past it, Retainer Cleaner Case is stronger. Inside it, weaker.

54Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Retainer Cleaner Case market on Amazon at a glance

Shoppers on Amazon United States searched for Retainer Cleaner Case 199K times last year and spent an estimated $131K. The top 5 brands take 57% of clicks. Flapen scores it 54 out of 100, a Maybe.

01 · Demand

An estimated 4.9% of those searches ended in a purchase.

Shoppers searched for this 199K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.9% of those searches ended in a purchase. Searches in the last 90 days moved +8.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $131K a year.

Searches, last 12 months
199K
Growth, 90 days vs prior 90
+8.3%
Conversion, latest week
4.9%
Market size, estimated
$131Ka year
Peak month
July1.3× the quietest month
Top search term
retainer cleaner case75K searches a year

02 · Price

A sale here is worth $13.38.

Listings sell for $13.38 on average, from $4.88 to $42.73. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 250 to 500 of them. At $13.38 that is $3K to $7K a year per listing.

Average price
$13.38under the $15 to $100 sweet spot
Price range
$4.88–$42.73
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
13K–15K
Units per listing a year
250–500
Revenue per listing a year
$3K–$7K
Returns
1.9%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

89% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.6% of listings are out of stock. The average listing ranks #19 within Denture Care. It carries 1,522 reviews at 4.49 stars, so a new listing needs social proof before a better product.

Sponsored listings
89%
Prime listings
100%
Out of stock, average day
3.6%
Average rank
#19in Denture Care
Average rating
4.49 starsAmazon United States average 4.42 stars
Average reviews
1,522per listing
Listings tracked
28

04 · Newcomers

1 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
33 months

Products

Top Retainer Cleaner Case products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 48% of clicks. Leaders hold, but buyers still shop past them.

Brands

19 falling

Sellers

46

Top-5 brand share

57%

Top 20: 100%

Top-5 click share

48%

Top 20: 92%

Open market

35%

  • Brand 119%
  • Brand 213%
  • Brand 310%
  • Brand 48%
  • Brand 58%
  • Brand 68%

Demand

Retainer Cleaner Case search demand

Weekly searches over the year, seasonality beneath. Pick a range.

8K6KPrime Day '25Spike '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.3×

Search terms

Top Retainer Cleaner Case search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • retainer cleaner case75K/yr
  • retainer cleaning case26K/yr
  • invisalign cleaning case12K/yr
  • retainer case cleaner12K/yr
  • retainer soaking case10K/yr
  • retainer cup10K/yr
  • invisalign cleaner case7K/yr
  • retainer bath case7K/yr
  • retainer cleaner container5K/yr
  • retainer cleaner cup5K/yr

Reviews and returns

What reviews say buyers love and hate about Retainer Cleaner Case

We read the reviews and the return reasons for every product selling here.

26%of positive reviews mention “Ease Of Cleaning”
36%of negative reviews mention “Durability”
1.9%of orders come back
“Broke immediately”
A buyer, on “Durability”36% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Retainer Cleaner Case questions

Answered from the same tracked data.