Retainer

Shoppers searched for this 579K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.9% of those searches ended in a purchase. Searches in the last 90 days moved -4.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $661K a year.

Searches, last 12 months

579K

Growth, 90 days vs prior 90

-4.4%

Conversion, latest week

1.9%

Market size, estimated

$661Ka year

Peak month

January1.2× the quietest month

Top search term

retainer222K searches a year

Listings sell for $60.08 on average, from $8.57 to $149.27. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 500 to 750 of them. At $60.08 that is $30K to $45K a year per listing.

Average price

$60.08inside the $15 to $100 sweet spot

Price range

$8.57–$149.27

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

10K–13K

Units per listing a year

500–750

Revenue per listing a year

$30K–$45K

Returns

1.1%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 10.9% of listings are out of stock. The average listing ranks #270 within Orthodontic Supplies. It carries 3,107 reviews at 4.31 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

10.9%

Average rank

#270in Orthodontic Supplies

Average rating

4.31 starsAmazon United States average 4.42 stars

Average reviews

3,107per listing

Listings tracked

22

14 products launched here in the last 12 months. 7 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months

14

Successful launches

7Amazon's first-year sales bar

Average brand age

38 months