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Resistant Starch

Maybe

An estimated 0.1% of orders come back. But the top 5 products take 72% of clicks, so Resistant Starch is a Maybe.

Flapen Score
51
51 / 100
Top 40% of 14,768 Health & Household niches · +2 vs the category median of 49
Market size
$218K/yr172K searches / yr
90-day growth
+10.3%search demand this quarter
Competition
72%top-5 click share · 13 brands · 598 sellers

Flapen Score

Resistant Starch against its category

The dotted line is the Health & Household average. Past it, Resistant Starch is stronger. Inside it, weaker.

51Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Resistant Starch market on Amazon at a glance

Shoppers on Amazon United States searched for Resistant Starch 172K times last year and spent an estimated $218K. The top 5 brands take 76% of clicks. Demand peaks in Feb–May–Jun–Jul. Flapen scores it 51 out of 100, a Maybe.

01 · Demand

An estimated 5.2% of those searches ended in a purchase.

Shoppers searched for this 172K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.2% of those searches ended in a purchase. Searches in the last 90 days moved +10.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $218K a year.

Searches, last 12 months
172K
Growth, 90 days vs prior 90
+10.3%
Conversion, latest week
5.2%
Market size, estimated
$218Ka year
Peak month
May7.4× the quietest month
Top search term
resistant starch65K searches a year

02 · Price

A sale here is worth $24.22.

Listings sell for $24.22 on average, from $7.03 to $54.16. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 250 to 500 of them. At $24.22 that is $6K to $12K a year per listing.

Average price
$24.22inside the $15 to $100 sweet spot
Price range
$7.03–$54.16
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
8K–10K
Units per listing a year
250–500
Revenue per listing a year
$6K–$12K
Returns
0.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

81% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 5.4% of listings are out of stock. The average listing ranks #277 within Digestive Supplements. It carries 926 reviews at 4.61 stars, so a new listing needs social proof before a better product.

Sponsored listings
81%
Prime listings
94%
Out of stock, average day
5.4%
Average rank
#277in Digestive Supplements
Average rating
4.61 starsAmazon United States average 4.42 stars
Average reviews
926per listing
Listings tracked
16

04 · Newcomers

1 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 67 months on average, so the names here are established.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
67 months

Products

Top Resistant Starch products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 72% of clicks. A locked shelf that new listings rarely crack.

Brands

13 rising

Sellers

598

Top-5 brand share

76%

Top 20: 100%

Top-5 click share

72%

Top 20: 100%

Open market

18%

  • Brand 118%
  • Brand 218%
  • Brand 316%
  • Brand 414%
  • Brand 510%
  • Brand 67%
  • Open — no brand owns it (7 brands, 18%)

Demand

Resistant Starch search demand

Weekly searches over the year, seasonality beneath. Pick a range.

10K6KSpike '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Feb, May, Jun, Jul · busiest ÷ quietest = 7.4×

Search terms

Top Resistant Starch search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • resistant starch65K/yr
  • hi maize resistant starch12K/yr
  • hi-maize resistant starch16K/yr
  • resistant starch supplement22K/yr
  • rs2 resistant starch supplement8K/yr
  • hi maize 260 resistant starch5K/yr
  • high amylose maize resistant starch5K/yr
  • hi-maize 260 resistant starch5K/yr
  • resistant starch powder11K/yr
  • resistant starch type 23K/yr

Reviews and returns

What reviews say buyers love and hate about Resistant Starch

We read the reviews and the return reasons for every product selling here.

32%of positive reviews mention “Quality-Overall”
20%of negative reviews mention “Taste-Overall”
0.1%of orders come back
“Very mild taste”
A buyer, on “Taste-Overall”20% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

FAQ

Common Resistant Starch questions

Answered from the same tracked data.