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Rejuvacare Triple Method Back Massager

Fail

The top 5 products take 93% of clicks, so Rejuvacare Triple Method Back Massager is a Fail.

Flapen Score
46
46 / 100
Ranks 9,041 of 14,768 Health & Household niches · −3 vs the category median of 49
Market size
$44K/yr18K searches / yr
90-day growth
>1,000%search demand this quarter
Competition
93%top-5 click share · 6 brands · 13 sellers

Flapen Score

Rejuvacare Triple Method Back Massager against its category

The dotted line is the Health & Household average. Past it, Rejuvacare Triple Method Back Massager is stronger. Inside it, weaker.

46Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Rejuvacare Triple Method Back Massager market on Amazon at a glance

Shoppers on Amazon United States searched for Rejuvacare Triple Method Back Massager 18K times last year and spent an estimated $44K. The top 5 brands take 97% of clicks. Flapen scores it 46 out of 100, a Fail.

01 · Demand

An estimated 4.0% of those searches ended in a purchase.

Shoppers searched for this 18K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.0% of those searches ended in a purchase. Searches in the last 90 days moved >1,000% against the 90 days before. Searches, conversion and average price together put the market at an estimated $44K a year.

Searches, last 12 months
18K
Growth, 90 days vs prior 90
>1,000%
Conversion, latest week
4.0%
Market size, estimated
$44Ka year
Top search term
rejuvacare triple method back massager12K searches a year

02 · Price

A sale here is worth $63.20.

Listings sell for $63.20 on average, from $39.23 to $85.06. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At $63.20 that is $0 to $6K a year per listing.

Average price
$63.20inside the $15 to $100 sweet spot
Price range
$39.23–$85.06
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
500–750
Units per listing a year
0–100
Revenue per listing a year
$0–$6K
Returns
4.8%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

100% of listings pay for placement with sponsored ads. 71% ship with Prime. On an average day, 11.0% of listings are out of stock. The average listing ranks #1,140 within Hot & Cold Therapies. It carries 1,173 reviews at 4.17 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
71%
Out of stock, average day
11.0%
Average rank
#1,140in Hot & Cold Therapies
Average rating
4.17 starsAmazon United States average 4.42 stars
Average reviews
1,173per listing
Listings tracked
7

04 · Newcomers

4 of last year's 4 launches cleared the first-year sales bar.

4 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 24 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
4
Successful launches
4Amazon's first-year sales bar
Average brand age
24 months

Products

Top Rejuvacare Triple Method Back Massager products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 93% of clicks. A locked shelf that new listings rarely crack.

Brands

6

Sellers

13

Top-5 brand share

97%

Top 20: 100%

Top-5 click share

93%

Top 20: 100%

Open market

0%

  • Brand 168%
  • Brand 213%
  • Brand 38%
  • Brand 45%
  • Brand 54%
  • Brand 63%

Reviews and returns

What reviews say buyers love and hate about Rejuvacare Triple Method Back Massager

We read the reviews and the return reasons for every product selling here.

8%of positive reviews mention “Quality-Overall”
14%of negative reviews mention “Durability”
4.8%of orders come back
“Broke within a week”
A buyer, on “Durability”14% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Rejuvacare Triple Method Back Massager questions

Answered from the same tracked data.