Red Wrapping Paper

Shoppers searched for this 584K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.8% of those searches ended in a purchase. Searches in the last 90 days moved -47.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $395K a year.

Searches, last 12 months

584K

Growth, 90 days vs prior 90

-47.7%

Conversion, latest week

6.8%

Market size, estimated

$395Ka year

Peak month

December26.6× the quietest month

Top search term

red wrapping paper282K searches a year

Listings sell for $9.97 on average, from $6.25 to $16.93. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 500 to 750 of them. At $9.97 that is $5K to $7K a year per listing.

Average price

$9.97under the $15 to $100 sweet spot

Price range

$6.25–$16.93

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

30K–40K

Units per listing a year

500–750

Revenue per listing a year

$5K–$7K

Returns

3.5%of orders · Amazon United States median 2.1%

81% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 10.3% of listings are out of stock. The average listing ranks #288 within Gift Wrap Paper. It carries 1,496 reviews at 4.63 stars, so a new listing needs social proof before a better product.

Sponsored listings

81%

Prime listings

100%

Out of stock, average day

10.3%

Average rank

#288in Gift Wrap Paper

Average rating

4.63 starsAmazon United States average 4.42 stars

Average reviews

1,496per listing

Listings tracked

21

4 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 29 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

4

Successful launches

0Amazon's first-year sales bar

Average brand age

29 months