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Red Paper Bags

Fail

Demand is soft, at -58.6% this quarter, so Red Paper Bags is a Fail.

Flapen Score
39
39 / 100
Ranks 12,636 of 14,768 Health & Household niches · −10 vs the category median of 49
Market size
$44K/yr34K searches / yr
90-day growth
-58.6%search demand this quarter
Competition
46%top-5 click share · 16 brands · 28 sellers

Flapen Score

Red Paper Bags against its category

The dotted line is the Health & Household average. Past it, Red Paper Bags is stronger. Inside it, weaker.

39Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Red Paper Bags market on Amazon at a glance

Shoppers on Amazon United States searched for Red Paper Bags 34K times last year and spent an estimated $44K. The top 5 brands take 79% of clicks. Demand peaks in Jan–Feb–Nov–Dec. Flapen scores it 39 out of 100, a Fail.

01 · Demand

An estimated 7.9% of those searches ended in a purchase.

Shoppers searched for this 34K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.9% of those searches ended in a purchase. Searches in the last 90 days moved -58.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $44K a year.

Searches, last 12 months
34K
Growth, 90 days vs prior 90
-58.6%
Conversion, latest week
7.9%
Market size, estimated
$44Ka year
Peak month
February6.6× the quietest month
Top search term
red paper bags30K searches a year

02 · Price

A sale here is worth $16.22.

Listings sell for $16.22 on average, from $5.07 to $35.51. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At $16.22 that is $0 to $2K a year per listing.

Average price
$16.22inside the $15 to $100 sweet spot
Price range
$5.07–$35.51
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–3K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
4.4%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

79% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.6% of listings are out of stock. The average listing ranks #1,206 within Gift Bags. It carries 966 reviews at 4.66 stars, so a new listing needs social proof before a better product.

Sponsored listings
79%
Prime listings
100%
Out of stock, average day
2.6%
Average rank
#1,206in Gift Bags
Average rating
4.66 starsAmazon United States average 4.42 stars
Average reviews
966per listing
Listings tracked
34

04 · Newcomers

0 of last year's 4 launches cleared the first-year sales bar.

4 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 43 months on average, so the names here are settling in.

Launched, last 12 months
4
Successful launches
0Amazon's first-year sales bar
Average brand age
43 months

Products

Top Red Paper Bags products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 46% of clicks. Leaders hold, but buyers still shop past them.

Brands

16 falling

Sellers

28

Top-5 brand share

79%

Top 20: 100%

Top-5 click share

46%

Top 20: 86%

Open market

17%

  • Brand 135%
  • Brand 223%
  • Brand 38%
  • Brand 47%
  • Brand 56%
  • Brand 65%
  • Open — no brand owns it (10 brands, 17%)

Demand

Red Paper Bags search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KSpike '24Black Friday '24Holiday '24Spike '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Feb, Nov, Dec · busiest ÷ quietest = 6.6×

Reviews and returns

What reviews say buyers love and hate about Red Paper Bags

We read the reviews and the return reasons for every product selling here.

24%of positive reviews mention “Quality-Overall”
29%of negative reviews mention “Size-Overall”
4.4%of orders come back
“So small”
A buyer, on “Size-Overall”29% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Red Paper Bags questions

Answered from the same tracked data.