Red Light Therapy
MaybeShoppers spend an estimated $38.4M a year here. But demand is soft, at -16.9% this quarter, so Red Light Therapy is a Maybe.
- Flapen Score
- 58 / 100Top 16% of 14,768 Health & Household niches · +9 vs the category median of 4958
- Market size
- $38.4M/yr20.3M searches / yr
- 90-day growth
- -16.9%search demand this quarter
- Competition
- 35%top-5 click share · 40 brands · 79 sellers
Flapen Score
Red Light Therapy against its category
The dotted line is the Health & Household average. Past it, Red Light Therapy is stronger. Inside it, weaker.
Market
The Red Light Therapy market on Amazon at a glance
Shoppers on Amazon United States searched for Red Light Therapy 20.3M times last year and spent an estimated $38.4M. The top 5 brands take 46% of clicks. Demand peaks in Jan–Nov–Dec. Flapen scores it 58 out of 100, a Maybe.
01 · Demand
An estimated 1.4% of those searches ended in a purchase.
Shoppers searched for this 20.3M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.4% of those searches ended in a purchase. Searches in the last 90 days moved -16.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $38.4M a year.
- Searches, last 12 months
- 20.3M
- Growth, 90 days vs prior 90
- -16.9%
- Conversion, latest week
- 1.4%
- Market size, estimated
- $38.4Ma year
- Peak month
- December3.2× the quietest month
- Top search term
- red light therapy for face7.2M searches a year
02 · Price
A sale here is worth $137.68.
Listings sell for $137.68 on average, from $28.84 to $455.29. Amazon reports units sold in ranges. This niche sold 300K to 400K a year. The average listing sells 3,000 to 4,000 of them. At $137.68 that is $413K to $551K a year per listing.
- Average price
- $137.68above the $15 to $100 sweet spot
- Price range
- $28.84–$455.29
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 300K–400K
- Units per listing a year
- 3,000–4,000
- Revenue per listing a year
- $413K–$551K
- Returns
- 4.2%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads.
98% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 20.7% of listings are out of stock. The average listing ranks #160 within Light Therapy. It carries 599 reviews at 4.35 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 98%
- Prime listings
- 100%
- Out of stock, average day
- 20.7%
- Average rank
- #160in Light Therapy
- Average rating
- 4.35 starsAmazon United States average 4.42 stars
- Average reviews
- 599per listing
- Listings tracked
- 50
04 · Newcomers
20 of last year's 25 launches cleared the first-year sales bar.
25 products launched here in the last 12 months. 20 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 25
- Successful launches
- 20Amazon's first-year sales bar
- Average brand age
- 32 months
Products
Top Red Light Therapy products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 35% of clicks. An open shelf where new products get seen.
Brands
40 falling
Sellers
79
Top-5 brand share
46%
Top 20: 83%
Top-5 click share
35%
Top 20: 73%
Open market
51%
- Brand 124%
- Brand 28%
- Brand 35%
- Brand 45%
- Brand 54%
- Brand 64%
Demand
Red Light Therapy search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Nov, Dec · busiest ÷ quietest = 3.2×
Search terms
Top Red Light Therapy search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- red light therapy for face7.2M/yr
- red light therapy4.8M/yr
- red light therapy mask1.4M/yr
- red light mask1.1M/yr
- red light852K/yr
- omnilux red light therapy mask588K/yr
- led face mask light therapy669K/yr
- led mask701K/yr
- led face mask361K/yr
- infrared light therapy407K/yr
Reviews and returns
What reviews say buyers love and hate about Red Light Therapy
We read the reviews and the return reasons for every product selling here.
“BROKE AFTER ONE USE”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Red Light Therapy questions
Answered from the same tracked data.