Red Light Blanket
FailProducts sell for $502.46 on average, outside the sweet spot, so Red Light Blanket is a Fail.
- Flapen Score
- 43 / 100Ranks 10,775 of 14,768 Health & Household niches · −6 vs the category median of 4943
- Market size
- $257K/yr98K searches / yr
- 90-day growth
- +40.2%search demand this quarter
- Competition
- 57%top-5 click share · 13 brands · 19 sellers
Flapen Score
Red Light Blanket against its category
The dotted line is the Health & Household average. Past it, Red Light Blanket is stronger. Inside it, weaker.
Market
The Red Light Blanket market on Amazon at a glance
Shoppers on Amazon United States searched for Red Light Blanket 98K times last year and spent an estimated $257K. The top 5 brands take 84% of clicks. Demand peaks in Dec. Flapen scores it 43 out of 100, a Fail.
01 · Demand
An estimated 0.5% of those searches ended in a purchase.
Shoppers searched for this 98K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.5% of those searches ended in a purchase. Searches in the last 90 days moved +40.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $257K a year.
- Searches, last 12 months
- 98K
- Growth, 90 days vs prior 90
- +40.2%
- Conversion, latest week
- 0.5%
- Market size, estimated
- $257Ka year
- Peak month
- December1.9× the quietest month
- Top search term
- infrared mat full body31K searches a year
02 · Price
A sale here is worth $502.46.
Listings sell for $502.46 on average, from $86.64 to $1454.10. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At $502.46 that is $0 to $50K a year per listing.
- Average price
- $502.46above the $15 to $100 sweet spot
- Price range
- $86.64–$1454.10
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 750–1K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$50K
- Returns
- 4.4%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads.
100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 26.5% of listings are out of stock. The average listing ranks #550 within Light Therapy. It carries 103 reviews at 4.32 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 100%
- Prime listings
- 100%
- Out of stock, average day
- 26.5%
- Average rank
- #550in Light Therapy
- Average rating
- 4.32 starsAmazon United States average 4.42 stars
- Average reviews
- 103per listing
- Listings tracked
- 23
04 · Newcomers
14 of last year's 17 launches cleared the first-year sales bar.
17 products launched here in the last 12 months. 14 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 18 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 17
- Successful launches
- 14Amazon's first-year sales bar
- Average brand age
- 18 months
Products
Top Red Light Blanket products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 57% of clicks. Leaders hold, but buyers still shop past them.
Brands
13 falling
Sellers
19
Top-5 brand share
84%
Top 20: 100%
Top-5 click share
57%
Top 20: 96%
Open market
12%
- Brand 147%
- Brand 214%
- Brand 310%
- Brand 410%
- Brand 55%
- Brand 63%
- Open — no brand owns it (7 brands, 12%)
Demand
Red Light Blanket search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Dec · busiest ÷ quietest = 1.9×
Search terms
Top Red Light Blanket search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- infrared mat full body31K/yr
- red light therapy bag18K/yr
- red light therapy sleeping bag11K/yr
- red light therapy full body mat8K/yr
- red light therapy bag full body11K/yr
- kaoudt red light therapy mat6K/yr
- red light therapy mat for full body3K/yr
- led blanket4K/yr
- megelin red light therapy mat3K/yr
- red light therapy blanket for body3K/yr
Reviews and returns
What reviews say buyers love and hate about Red Light Blanket
We read the reviews and the return reasons for every product selling here.
“will not last”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Red Light Blanket questions
Answered from the same tracked data.









