red crinkle cut paper shred filler
Skip itSoft demand (-53.1% this quarter) — this niche doesn't clear our bar today.
Conversion
Great11.3%search→purchase rate — share of searches ending in a sale
Avg price
Good$12.64avg listing price — sweet spot $15–$100
Review moat
Good1,404avg incumbent reviews — the moat a new listing must climb
Returns
Good2.9%return rate — above 5% kills the launch gate
Price range
Good$6.50–$23.95cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Okay77%top-5 brand share — brands hold most of the demand
Competition
Okay63%top-5 click share — leaders hold, buyers still browse
Market size
Okay$157K$157K/yr · 110K searches
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Growth
Bad-53.1%90-day search growth — must beat 0% to launch
According to Flapen's Amazon United States niche tracking, red crinkle cut paper shred filler is a $157K/yr Amazon United States market (110K searches/yr). The top 5 brands hold 77% of demand. Demand peaks in Jan–Feb–Dec. Verdict: Skip it — 39/100.
Data updated Jul 15, 2026 · scored weekly · How we score niches
red crinkle cut paper shred filler market data
- Units sold / yr
- 15K–20K
- avg 500–750/product
- Revenue / yr
- $190K–$253K
- units × avg price
- Conversion rate
- 11.3%
- Avg BSR
- #25
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 93%
- Out of stock
- 3.2%
- Avg brand age
- 30 months
- Avg seller age
- 201 days
Competition & brand share
The top 5 products take 63% of clicks — established leaders, but buyers still shop beyond them.Brands
11 falling
Sellers
14
Top-5 brand share
77%
Top 20: 100%
Top-5 click share
63%
Top 20: 100%
Open market
15%
- Sukh22%
- Corlcol20%
- ROSYJUNE13%
- Raissily12%
- Mefleet11%
- mxxkms8%
- Open — no brand owns it (5 brands, 15%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -53.1% search growth over the last 90 days.Peak months: Jan, Feb, Dec · busiest ÷ quietest = 9.5×
Top red crinkle cut paper shred filler search terms
- red crinkle paper filler27K/yr
- red shredded paper for gift baskets14K/yr
- red crinkle paper14K/yr
- red shredded paper filler14K/yr
- red basket filler7K/yr
- red filler paper5K/yr
- red paper shred7K/yr
- red shredded paper6K/yr
- crinkle paper filler red4K/yr
- red confetti paper4K/yr
Top red crinkle cut paper shred filler products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 15 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Sukh Red Crinkle Paper Filler - Shredded Paper Gift Basket & Box Wrap
Sukh$6.704.7★1,558 rev
ROSYJUNE 1LB Crinkle Paper Filler Red Shredded Paper for Gift Basket Box
ROSYJUNE$10.784.9★96 rev
Raissily 10.5oz/300g Crinkle Cut Paper Shred Filler Packing Grass Cushion for Valentines Day Wedding Birthday Anniversaries Easter Mothers Day Confetti Box Bag Basket Filling Gift Decoration - Red
Raissily$8.634.7★292 rev
Corlcol 200g(7oz) Crinkle Paper Filler for Gift Baskets Gift Box Paper Shreds for Birthday Weddings Valentines Day Christmas (Red)
Corlcol$7.764.5★580 rev
Mefleet 1/2 LB Crinkle Cut Paper Shred Filler 8 oz Red Crinkle Shredded Paper for Gift Box - Gift Basket Bag Filler - Grass Cushion Stuffing for Mothers Day Easter Holiday Packaging Wrapping
Mefleet$8.764.7★754 rev
Newest
by launch date
mxxkms 2.2 lbs Red Crinkle Paper Filler - Vibrant Shredded Paper for Gift Baskets Bulk Box Filler & Packing Stuffing for Christmas Easter Birthdays Gift Wrapping & Parties
mxxkms$17.4447 rev
Raissily 10.5oz/300g Crinkle Cut Paper Shred Filler Packing Grass Cushion for Valentines Day Wedding Birthday Anniversaries Easter Mothers Day Confetti Box Bag Basket Filling Gift Decoration - Red
Raissily$8.63292 rev
Corlcol 200g(7oz) Crinkle Paper Filler for Gift Baskets Gift Box Paper Shreds for Birthday Weddings Valentines Day Christmas (Red)
Corlcol$7.76580 rev
Mefleet 1/2 LB Crinkle Cut Paper Shred Filler 8 oz Red Crinkle Shredded Paper for Gift Box - Gift Basket Bag Filler - Grass Cushion Stuffing for Mothers Day Easter Holiday Packaging Wrapping
Mefleet$8.76754 rev
ROSYJUNE 1LB Crinkle Paper Filler Red Shredded Paper for Gift Basket Box
ROSYJUNE$10.7896 rev
Trending
90-day click momentummxxkms 2.2 lbs Red Crinkle Paper Filler - Vibrant Shredded Paper for Gift Baskets Bulk Box Filler & Packing Stuffing for Christmas Easter Birthdays Gift Wrapping & Parties
mxxkms$17.444.6★
ROSYJUNE 1LB Crinkle Paper Filler Red Shredded Paper for Gift Basket Box
ROSYJUNE$10.784.9★
GoooodGift - 3 oz - Red - Crinkle Cut Paper Shred Filler for Gift Wrapping Gift Box Stuffing Birthdays Basket Filling Mothers Day Christmas
GoooodGift$6.504.7★
Mefleet 1/2 LB Crinkle Cut Paper Shred Filler 8 oz Red Crinkle Shredded Paper for Gift Box - Gift Basket Bag Filler - Grass Cushion Stuffing for Mothers Day Easter Holiday Packaging Wrapping
Mefleet$8.764.7★
Bobobag 1 LB Red Crinkle Cut Paper Shred Filler Decorative Shredded Paper for Gift Baskets and Box Packaging Perfect for Weddings Birthdays Party Favors Christmas Mothers Day & Valentines Day Gifts
Bobobag$12.464.6★
What buyers say about red crinkle cut paper shred filler
What buyers praise and complain about, mined from review topics.What buyers love
“Great value and color”
“Great quality filler”
“Great and exactly as described”
“Quality crinkle paper”
“Will last forever”
“Wow - comes nice and compact and boy”
“Perfect size thinness to stuff baskets with”
“Has no off smell”
“Color and value for money worked well with my gift baskets for Valentines Day”
What buyers complain about
“Not as red as I would have liked”
“expensive IMO”
“it smelled so bad”
“Crinkle Paper”
Top return reasons
Common questions
- Is red crinkle cut paper shred filler profitable to sell on Amazon United States?
- The niche generates $157K/yr across 15 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is -53.1%. Flapen's verdict: Skip it (39/100).
- How competitive is the red crinkle cut paper shred filler niche?
- 11 brands and 14 sellers compete. The top 5 products take 63% of clicks and top 5 brands hold 77% of demand.
- What do buyers complain about in red crinkle cut paper shred filler?
- Top complaints mined from reviews: Color, Value For Money, Smell. The return rate is 2.9%.
- When does demand for red crinkle cut paper shred filler peak?
- Demand peaks in Jan–Feb–Dec; the busiest month runs 9.5× the quietest.
- What does it cost to enter the red crinkle cut paper shred filler niche?
- Listings span $6.50–$23.95; the average listing price is $12.64 (sweet spot $15–$100). The average incumbent carries 1,404 reviews — the moat a new listing must climb.