Red and White Ribbon

Shoppers searched for this 171K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.5% of those searches ended in a purchase. Searches in the last 90 days moved +125.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $92K a year.

Searches, last 12 months

171K

Growth, 90 days vs prior 90

+125.8%

Conversion, latest week

5.5%

Market size, estimated

$92Ka year

Peak month

November13.8× the quietest month

Top search term

red and white ribbon71K searches a year

Listings sell for $9.82 on average, from $4.21 to $17.40. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 0 to 100 of them. At $9.82 that is $0 to $982 a year per listing.

Average price

$9.82under the $15 to $100 sweet spot

Price range

$4.21–$17.40

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

10K–13K

Units per listing a year

0–100

Revenue per listing a year

$0–$982

Returns

2.7%of orders · Amazon United States median 2.1%

77% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 13.2% of listings are out of stock. The average listing ranks #1,664 within Gift Wrap Ribbons. It carries 432 reviews at 4.69 stars, so a new listing needs social proof before a better product.

Sponsored listings

77%

Prime listings

98%

Out of stock, average day

13.2%

Average rank

#1,664in Gift Wrap Ribbons

Average rating

4.69 starsAmazon United States average 4.42 stars

Average reviews

432per listing

Listings tracked

64

19 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

19

Successful launches

2Amazon's first-year sales bar

Average brand age

34 months