Red and Black Plates

Shoppers searched for this 52K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.9% of those searches ended in a purchase. Searches in the last 90 days moved +17.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $48K a year.

Searches, last 12 months

52K

Growth, 90 days vs prior 90

+17.5%

Conversion, latest week

2.9%

Market size, estimated

$48Ka year

Peak month

May2.0× the quietest month

Top search term

red and black plates17K searches a year

Listings sell for $31.80 on average, from $7.55 to $168.48. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At $31.80 that is $0 to $3K a year per listing.

Average price

$31.80inside the $15 to $100 sweet spot

Price range

$7.55–$168.48

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

2K–2K

Units per listing a year

0–100

Revenue per listing a year

$0–$3K

Returns

2.0%of orders · Amazon United States median 2.1%

92% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 1.0% of listings are out of stock. The average listing ranks #740 within Disposable Plates, Bowls & Cutlery. It carries 1,767 reviews at 4.60 stars, so a new listing needs social proof before a better product.

Sponsored listings

92%

Prime listings

97%

Out of stock, average day

1.0%

Average rank

#740in Disposable Plates, Bowls & Cutlery

Average rating

4.60 starsAmazon United States average 4.42 stars

Average reviews

1,767per listing

Listings tracked

39

11 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 27 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

11

Successful launches

4Amazon's first-year sales bar

Average brand age

27 months