Reading Sunglasses for Men

Shoppers searched for this 301K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.5% of those searches ended in a purchase. Searches in the last 90 days moved +52.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $102K a year.

Searches, last 12 months

301K

Growth, 90 days vs prior 90

+52.8%

Conversion, latest week

1.5%

Market size, estimated

$102Ka year

Peak month

June2.6× the quietest month

Top search term

reading sunglasses for men75K searches a year

Listings sell for $23.13 on average, from $10.85 to $41.22. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At $23.13 that is $2K to $6K a year per listing.

Average price

$23.13inside the $15 to $100 sweet spot

Price range

$10.85–$41.22

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

4K–5K

Units per listing a year

100–250

Revenue per listing a year

$2K–$6K

Returns

2.7%of orders · Amazon United States median 2.1%

97% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.0% of listings are out of stock. The average listing ranks #306 within Vision. It carries 1,357 reviews at 4.35 stars, so a new listing needs social proof before a better product.

Sponsored listings

97%

Prime listings

100%

Out of stock, average day

3.0%

Average rank

#306in Vision

Average rating

4.35 starsAmazon United States average 4.42 stars

Average reviews

1,357per listing

Listings tracked

29

9 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 60 months on average, so the names here are established.

Launched, last 12 months

9

Successful launches

3Amazon's first-year sales bar

Average brand age

60 months