Raw Protein Shake
FailThe top 5 brands take 100% of clicks, so Raw Protein Shake is a Fail.
- Flapen Score
- 46 / 100Ranks 9,041 of 14,768 Health & Household niches · −3 vs the category median of 4946
- Market size
- $113K/yr113K searches / yr
- 90-day growth
- +27.2%search demand this quarter
- Competition
- 91%top-5 click share · 3 brands · 20 sellers
Flapen Score
Raw Protein Shake against its category
The dotted line is the Health & Household average. Past it, Raw Protein Shake is stronger. Inside it, weaker.
Market
The Raw Protein Shake market on Amazon at a glance
Shoppers on Amazon United States searched for Raw Protein Shake 113K times last year and spent an estimated $113K. All 3 brands take every click. Flapen scores it 46 out of 100, a Fail.
01 · Demand
An estimated 2.5% of those searches ended in a purchase.
Shoppers searched for this 113K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.5% of those searches ended in a purchase. Searches in the last 90 days moved +27.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $113K a year.
- Searches, last 12 months
- 113K
- Growth, 90 days vs prior 90
- +27.2%
- Conversion, latest week
- 2.5%
- Market size, estimated
- $113Ka year
- Top search term
- raw protein shake92K searches a year
02 · Price
A sale here is worth $40.67.
Listings sell for $40.67 on average, from $25.61 to $50.52. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At $40.67 that is $4K to $10K a year per listing.
- Average price
- $40.67inside the $15 to $100 sweet spot
- Price range
- $25.61–$50.52
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 3K–4K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $4K–$10K
- Returns
- 0.0%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
56% of listings pay for placement with sponsored ads. 56% ship with Prime. On an average day, 26.7% of listings are out of stock. The average listing ranks #218 within Protein. It carries 375 reviews at 4.37 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 56%
- Prime listings
- 56%
- Out of stock, average day
- 26.7%
- Average rank
- #218in Protein
- Average rating
- 4.37 starsAmazon United States average 4.42 stars
- Average reviews
- 375per listing
- Listings tracked
- 9
04 · Newcomers
2 of last year's 2 launches cleared the first-year sales bar.
2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 65 months on average, so the names here are established.
- Launched, last 12 months
- 2
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 65 months
Products
Top Raw Protein Shake products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 91% of clicks. A locked shelf that new listings rarely crack.
Brands
3 falling
Sellers
20
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
91%
Top 20: 100%
Open market
0%
- Brand 194%
- Brand 24%
- Brand 32%
- Open — no brand owns it (0%)
Demand
Raw Protein Shake search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jun · busiest ÷ quietest = 2.0× · 10 of 12 months tracked
Search terms
Top Raw Protein Shake search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- raw protein shake92K/yr
- raw protein shakes7K/yr
- raw protein drink9K/yr
- raw nutrition protein shake4K/yr
- raw protein shake ready to drink1K/yr
Reviews and returns
What reviews say buyers love and hate about Raw Protein Shake
We read the reviews and the return reasons for every product selling here.
“Not tasty”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
15 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Raw Protein Shake questions
Answered from the same tracked data.









