Rash Cream
MaybeAn estimated 0.2% of orders come back. But the average product has 11,183 reviews to catch up to, so Rash Cream is a Maybe.
- Flapen Score
- 61 / 100Top 9% of 14,768 Health & Household niches · +12 vs the category median of 4961
- Market size
- $350K/yr329K searches / yr
- 90-day growth
- +17.9%search demand this quarter
- Competition
- 44%top-5 click share · 25 brands · 133 sellers
Flapen Score
Rash Cream against its category
The dotted line is the Health & Household average. Past it, Rash Cream is stronger. Inside it, weaker.
Market
The Rash Cream market on Amazon at a glance
Shoppers on Amazon United States searched for Rash Cream 329K times last year and spent an estimated $350K. The top 5 brands take 57% of clicks. Demand peaks in Mar. Flapen scores it 61 out of 100, a Maybe.
01 · Demand
An estimated 9.3% of those searches ended in a purchase.
Shoppers searched for this 329K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 9.3% of those searches ended in a purchase. Searches in the last 90 days moved +17.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $350K a year.
- Searches, last 12 months
- 329K
- Growth, 90 days vs prior 90
- +17.9%
- Conversion, latest week
- 9.3%
- Market size, estimated
- $350Ka year
- Peak month
- March2.2× the quietest month
- Top search term
- rash cream123K searches a year
02 · Price
A sale here is worth $11.48.
Listings sell for $11.48 on average, from $3.93 to $36.51. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 750 to 1,000 of them. At $11.48 that is $9K to $11K a year per listing.
- Average price
- $11.48under the $15 to $100 sweet spot
- Price range
- $3.93–$36.51
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 30K–40K
- Units per listing a year
- 750–1,000
- Revenue per listing a year
- $9K–$11K
- Returns
- 0.2%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
93% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.7% of listings are out of stock. The average listing ranks #72 within Eczema, Psoriasis & Rosacea Care. It carries 11,183 reviews at 4.60 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 93%
- Prime listings
- 100%
- Out of stock, average day
- 0.7%
- Average rank
- #72in Eczema, Psoriasis & Rosacea Care
- Average rating
- 4.60 starsAmazon United States average 4.42 stars
- Average reviews
- 11,183per listing
- Listings tracked
- 30
04 · Newcomers
Brands here are established.
The brands on the shelf have sold for 76 months on average, so the names here are established.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 76 months
Products
Top Rash Cream products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 44% of clicks. Leaders hold, but buyers still shop past them.
Brands
25 flat
Sellers
133
Top-5 brand share
57%
Top 20: 96%
Top-5 click share
44%
Top 20: 89%
Open market
37%
- Brand 124%
- Brand 211%
- Brand 38%
- Brand 47%
- Brand 56%
- Brand 66%
Demand
Rash Cream search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Mar · busiest ÷ quietest = 2.2×
Search terms
Top Rash Cream search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- rash cream123K/yr
- rash cream for adults52K/yr
- rash25K/yr
- skin rash cream10K/yr
- skin rash treatment adult14K/yr
- rash cream for women14K/yr
- rash ointment adult8K/yr
- armpit rash cream9K/yr
- skin irritation treatment7K/yr
- overnight healing rash ointment5K/yr
Reviews and returns
What reviews say buyers love and hate about Rash Cream
We read the reviews and the return reasons for every product selling here.
“irritates skin”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Rash Cream questions
Answered from the same tracked data.