Rainbow Napkins

Shoppers searched for this 29K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 8.1% of those searches ended in a purchase. Searches in the last 90 days moved +58.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $26K a year.

Searches, last 12 months

29K

Growth, 90 days vs prior 90

+58.1%

Conversion, latest week

8.1%

Market size, estimated

$26Ka year

Peak month

June6.6× the quietest month

Top search term

rainbow napkins24K searches a year

Listings sell for $10.96 on average, from $5.07 to $20.98. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At $10.96 that is $0 to $1K a year per listing.

Average price

$10.96under the $15 to $100 sweet spot

Price range

$5.07–$20.98

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–3K

Units per listing a year

0–100

Revenue per listing a year

$0–$1K

Returns

1.9%of orders · Amazon United States median 2.1%

87% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 7.0% of listings are out of stock. The average listing ranks #1,103 within Disposable Napkins. It carries 164 reviews at 4.66 stars, so a new listing needs social proof before a better product.

Sponsored listings

87%

Prime listings

97%

Out of stock, average day

7.0%

Average rank

#1,103in Disposable Napkins

Average rating

4.66 starsAmazon United States average 4.42 stars

Average reviews

164per listing

Listings tracked

31

7 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

7

Successful launches

0Amazon's first-year sales bar

Average brand age

32 months