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57

purple solo cups

Worth a look

Shows low returns (0.5%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 27Growth 55Conversion 69Competition 57Returns 97Price range 66Avg price 80Brand share 75Review moat 47Quality gap 23

Returns

Incredible0.5%

return rate — above 5% kills the launch gate

Avg price

Great$17.09

avg listing price — sweet spot $15–$100

Brand share

Great60%

top-5 brand share — no brand owns this niche

Conversion

Good6.3%

search→purchase rate — share of searches ending in a sale

Price range

Good$4.80–$34.99

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Good51%

top-5 click share — leaders hold, buyers still browse

Growth

Good+28.5%

90-day search growth — must beat 0% to launch

Review moat

Okay1,824.71

avg incumbent reviews — the moat a new listing must climb

Market size

Okay$116K

$116K/yr · 107K searches

Quality gap

Bad4.6★

avg incumbent rating — lower means beatable quality

According to Flapen's Amazon United States niche tracking, purple solo cups is a $116K/yr Amazon United States market (107K searches/yr). The top 5 brands hold 60% of demand. Demand peaks in Mar–Apr–May–Jun. Verdict: Worth a look — 57/100.

Data updated Jul 13, 2026 · scored weekly · How we score niches

purple solo cups market data

Units sold / yr
6K–8K
avg 100–250/product
Revenue / yr
$103K–$137K
units × avg price
Conversion rate
6.3%
Avg BSR
#591
Page quality
0%
Prime
100%
Sponsored
97%
Out of stock
10.1%
Avg brand age
31 months
Avg seller age
148 days

Competition & brand share

The top 5 products take 51% of clicks — established leaders, but buyers still shop beyond them.

Brands

25 falling

Sellers

69

Top-5 brand share

60%

Top 20: 95%

Top-5 click share

51%

Top 20: 88%

Open market

37%

  • DecorRack22%
  • LANLISA15%
  • Amcrate14%
  • Hefty4%
  • Lounsweer4%
  • Brolifon4%

Demand & seasonality

Weekly Amazon search volume, last 100 weeks — +28.5% search growth over the last 90 days.
3K2KSpike '24Spike '25Holiday '25Spike '26DecMarJunAugNovMarMay

Peak months: Mar, Apr, May, Jun · busiest ÷ quietest = 6.0×

Top purple solo cups search terms

  • purple plastic cups30K/yr
  • purple solo cups21K/yr
  • purple disposable cups12K/yr
  • purple cups for party12K/yr
  • purple party cups10K/yr
  • lavender cups6K/yr
  • purple solo cups 16 oz4K/yr
  • lavender plastic cups4K/yr
  • purple plastic cup4K/yr
  • purple cups disposable3K/yr
All search terms

Top purple solo cups products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%5%$6K10%$12K15%$17K20%$23K101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about purple solo cups

What buyers praise and complain about, mined from review topics.

What buyers love

Color19%

“Colors are bright”

Quality-Overall16%

“Quality cups”

Value For Money13%

“Worth It”

Strength12%

“Not flimsy”

Durability7%

“still feel reliable”

Size-Overall7%

“Just the right size”

Ease Of Use6%

“Convenient”

Advertised Vs Actual Product6%

“As advertised”

Storage Capacity1%

“are easy to store”

Correct Contents1%

“Good price and quantity”

What buyers complain about

Strength14%

“Too flimsy”

Thickness10%

“They werent the thickest cups we have ever had”

Taste-Overall9%

“weird taste”

Quality-Overall8%

“The quality of these cups has truly deteriorated”

Advertised Vs Actual Product6%

“Cheap because are not at all close to the 16z as it advertises”

Value For Money5%

“It's the exhorbitant cost of shipping that was not good”

Leak-Proof3%

“Leaky Cups”

Material Quality3%

“They're made of plastic”

Pain Relief-Overall3%

“Hurts my bottom lip”

Visibility3%

“Not Clear, Cloudy, Toned, More Translucent”

Top return reasons

Size-Overall47%
Value For Money13%
Color9%
Advertised Vs Actual Product6%
Quality-Overall4%
Thin3%
Strength3%
Material Quality3%
Functionality-Overall2%
Leak-Proof1%

Common questions

Is purple solo cups profitable to sell on Amazon United States?
The niche generates $116K/yr across 31 tracked products. 2 of 11 products launched in the last 360 days are still selling. 90-day search growth is +28.5%. Flapen's verdict: Worth a look (57/100).
How competitive is the purple solo cups niche?
25 brands and 69 sellers compete. The top 5 products take 51% of clicks and top 5 brands hold 60% of demand.
What do buyers complain about in purple solo cups?
Top complaints mined from reviews: Strength, Thickness, Taste-Overall. The return rate is 0.5%.
When does demand for purple solo cups peak?
Demand peaks in Mar–Apr–May–Jun; the busiest month runs 6.0× the quietest.
What does it cost to enter the purple solo cups niche?
Listings span $4.80–$34.99; the average listing price is $17.09 (sweet spot $15–$100). The average incumbent carries 1,825 reviews — the moat a new listing must climb.