Is purium profitable to sell on Amazon United States?

The niche generates $108K/yr across 8 tracked products. 90-day search growth is -26.3%. Flapen's verdict: Skip it (41/100).

How competitive is the purium niche?

3 brands and 5 sellers compete. The top 5 products take 87% of clicks and top 5 brands hold 100% of demand.

What do buyers complain about in purium?

Top complaints mined from reviews: Taste-Overall. The return rate is 0.2%.

What does it cost to enter the purium niche?

Listings span $28.05–$236.54; the average listing price is $95.53 (sweet spot $15–$100). The average incumbent carries 656 reviews — the moat a new listing must climb.

purium

Skip it

Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Returns

Incredible0.2%

return rate — above 5% kills the launch gate

Avg price

Great$95.53

avg listing price — sweet spot $15–$100

Conversion

Good6.6%

search→purchase rate — share of searches ending in a sale

Review moat

Good656.13

avg incumbent reviews — the moat a new listing must climb

Quality gap

Good4.3★

avg incumbent rating — lower means beatable quality

Price range

Okay$28.05–$236.54

cheapest to priciest tracked listing — scored on the share inside $15–$100

Market size

Okay$108K

$108K/yr · 17K searches

Growth

Bad-26.3%

90-day search growth — must beat 0% to launch

Competition

Bad87%

top-5 click share — a locked-up shelf

Brand share

Bad100%

top-5 brand share — brand-locked demand

Signals High Price Out of Stock

According to Flapen's Amazon United States niche tracking, purium is a $108K/yr Amazon United States market (17K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 41/100.

Data updated Jul 10, 2026 · scored weekly · How we score niches

purium market data

Units sold / yr: 500–750; avg 0–100/product
Revenue / yr: $48K–$72K; units × avg price
Conversion rate: 6.6%
Avg BSR: #1,109
Page quality: 0%
Prime: 88%
Sponsored: 13%
Out of stock: 36.5%
Avg brand age: 68 months
Avg seller age: 148 days

Competition & brand share

The top 5 products capture 87% of clicks — a locked-up shelf that new listings rarely crack.

Brands

3 rising

Sellers

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

87%

Top 20: 100%

Open market

Purium83%
Generic9%
Peak Performance7%
Open — no brand owns it (0%)

Demand

Weekly Amazon search volume, last 31 weeks — -26.3% search growth over the last 90 days.

Open Trend

Top purium search terms

purium9K/yr -13.2%1.8% conv.
purium power shake6K/yr -33.1%3.3% conv.
purium power shake apple berry2K/yr -61.4%4.4% conv.

All search terms

Top purium products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

All 8 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Purium Cleansing + Fitness Bundle - Includes Power Shake (Apple Berry) Apothe-Cherry Super Amino 23 Super CleansR Biome Medic & Blender Bottle

Purium$236.544.0★186 rev

Purium Power Shake Vegan Meal Replacement Gluten Free Apple Berry Flavor 1065 g

Purium$99.874.4★354 rev

Purium Apothe Cherry - 16 oz - Tart Cherry Supplement Contains Natural Melatonin Supports Restful Sleep Healthy Joint Function & Uric Acid Metabolism - 32 Servings

Purium$28.054.6★354 rev

Purium Power Shake - Unflavored - 1065 Grams - Vegan Meal Replacement Powder Protein Vitamins & Minerals - Certified USDA Organic Gluten Free Kosher - 30 Servings

Purium$99.744.0★52 rev

Purium Bio Relax 60 Capsules - Non Melatonin Sleep Aid

Generic$127.660.0★0 rev

Newest

by launch date

Purium Bio Relax 60 Capsules - Non Melatonin Sleep Aid

Generic$127.660 rev

2y ago

Purium Biome Medic - 60 Vegan Capsules - Gut Health Support Supplement Removes GMO Toxins Supports Good Bacteria Repairs Microbiome - Vegetarian Gluten Free - 60 Servings

Purium$59.15135 rev

8y ago

Peak Performance Organic Greens Superfood Powder. Best Tasting Super Greens Powder with 25+ Organic Ingredients for Max Energy and Athletic Performance. Vegan Keto Green Juice Daily Drink

Peak Performance$42.403,998 rev

9y ago

Purium Apothe Cherry - 16 oz - Tart Cherry Supplement Contains Natural Melatonin Supports Restful Sleep Healthy Joint Function & Uric Acid Metabolism - 32 Servings

Purium$28.05354 rev

11y ago

Purium Cleansing + Fitness Bundle - Includes Power Shake (Apple Berry) Apothe-Cherry Super Amino 23 Super CleansR Biome Medic & Blender Bottle

Purium$236.54186 rev

11y ago

What buyers say about purium

What buyers praise and complain about, mined from review topics.

What buyers love

Taste-Overall17%

“Taste great”

Quality-Overall17%

“Great product”

Cleansing17%

“Nothing beats a 10-day Purium cleanse”

Flavor17%

“Im sipping it now for the first time and the flavor is great with juice, however, Im not sure it actually contains 30 servings after seeing how much product is in it”

Nutritional Content8%

“Very healthy”

Sleep Quality8%

“Natural Sleep Aid”

Solubility8%

“It blends well no clumps overall great”

Energy Level8%

“Gives me a lot of energy throughout the day”

What buyers complain about

Taste-Overall100%

“Tastes bad”

Common questions

Is purium profitable to sell on Amazon United States?: The niche generates $108K/yr across 8 tracked products. 90-day search growth is -26.3%. Flapen's verdict: Skip it (41/100).
How competitive is the purium niche?: 3 brands and 5 sellers compete. The top 5 products take 87% of clicks and top 5 brands hold 100% of demand.
What do buyers complain about in purium?: Top complaints mined from reviews: Taste-Overall. The return rate is 0.2%.
What does it cost to enter the purium niche?: Listings span $28.05–$236.54; the average listing price is $95.53 (sweet spot $15–$100). The average incumbent carries 656 reviews — the moat a new listing must climb.