Purex Free and Clear Laundry Detergent Liquid

Shoppers searched for this 47K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.3% of those searches ended in a purchase. Searches in the last 90 days moved -11.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $53K a year.

Searches, last 12 months

47K

Growth, 90 days vs prior 90

-11.2%

Conversion, latest week

6.3%

Market size, estimated

$53Ka year

Peak month

January1.3× the quietest month

Top search term

purex free and clear laundry detergent liquid21K searches a year

Listings sell for $17.82 on average, from $7.03 to $61.65. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At $17.82 that is $2K to $4K a year per listing.

Average price

$17.82inside the $15 to $100 sweet spot

Price range

$7.03–$61.65

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–4K

Units per listing a year

100–250

Revenue per listing a year

$2K–$4K

Returns

0.2%of orders · Amazon United States median 2.1%

62% of listings pay for placement with sponsored ads. 54% ship with Prime. On an average day, 0.9% of listings are out of stock. The average listing ranks #574 within Laundry. It carries 15,761 reviews at 4.68 stars, so a new listing needs social proof before a better product.

Sponsored listings

62%

Prime listings

54%

Out of stock, average day

0.9%

Average rank

#574in Laundry

Average rating

4.68 starsAmazon United States average 4.42 stars

Average reviews

15,761per listing

Listings tracked

13

2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 71 months on average, so the names here are established.

Launched, last 12 months

2

Successful launches

1Amazon's first-year sales bar

Average brand age

71 months