Purell Hand Sanitizer Travel Size
MaybeAn estimated 0.1% of orders come back. But the top 5 brands take 96% of clicks, so Purell Hand Sanitizer Travel Size is a Maybe.
- Flapen Score
- 51 / 100Top 40% of 14,768 Health & Household niches · +2 vs the category median of 4951
- Market size
- $333K/yr338K searches / yr
- 90-day growth
- +8.5%search demand this quarter
- Competition
- 46%top-5 click share · 9 brands · 192 sellers
Flapen Score
Purell Hand Sanitizer Travel Size against its category
The dotted line is the Health & Household average. Past it, Purell Hand Sanitizer Travel Size is stronger. Inside it, weaker.
Market
The Purell Hand Sanitizer Travel Size market on Amazon at a glance
Shoppers on Amazon United States searched for Purell Hand Sanitizer Travel Size 338K times last year and spent an estimated $333K. The top 5 brands take 96% of clicks. Demand peaks in Jan–Dec. Flapen scores it 51 out of 100, a Maybe.
01 · Demand
An estimated 4.9% of those searches ended in a purchase.
Shoppers searched for this 338K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.9% of those searches ended in a purchase. Searches in the last 90 days moved +8.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $333K a year.
- Searches, last 12 months
- 338K
- Growth, 90 days vs prior 90
- +8.5%
- Conversion, latest week
- 4.9%
- Market size, estimated
- $333Ka year
- Peak month
- January1.7× the quietest month
- Top search term
- purell hand sanitizer travel size92K searches a year
02 · Price
A sale here is worth $20.21.
Listings sell for $20.21 on average, from $4.10 to $61.14. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 500 to 750 of them. At $20.21 that is $10K to $15K a year per listing.
- Average price
- $20.21inside the $15 to $100 sweet spot
- Price range
- $4.10–$61.14
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 15K–20K
- Units per listing a year
- 500–750
- Revenue per listing a year
- $10K–$15K
- Returns
- 0.1%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
83% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #54 within Antibiotics & Antiseptics. It carries 8,333 reviews at 4.69 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 83%
- Prime listings
- 97%
- Out of stock, average day
- 0.0%
- Average rank
- #54in Antibiotics & Antiseptics
- Average rating
- 4.69 starsAmazon United States average 4.42 stars
- Average reviews
- 8,333per listing
- Listings tracked
- 30
04 · Newcomers
1 of last year's 2 launches cleared the first-year sales bar.
2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 43 months on average, so the names here are settling in.
- Launched, last 12 months
- 2
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 43 months
Products
Top Purell Hand Sanitizer Travel Size products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 46% of clicks. Leaders hold, but buyers still shop past them.
Brands
9 flat
Sellers
192
Top-5 brand share
96%
Top 20: 100%
Top-5 click share
46%
Top 20: 90%
Open market
3%
- Brand 186%
- Brand 23%
- Brand 33%
- Brand 42%
- Brand 52%
- Brand 61%
- Open — no brand owns it (3 brands, 3%)
Demand
Purell Hand Sanitizer Travel Size search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Dec · busiest ÷ quietest = 1.7×
Search terms
Top Purell Hand Sanitizer Travel Size search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- purell hand sanitizer travel size92K/yr
- hand sanitizer spray bulk47K/yr
- purell travel size hand sanitizer13K/yr
- purell travel size20K/yr
- purell hand sanitizer travel15K/yr
- mist hand sanitizer13K/yr
- travel purell11K/yr
- purell travel11K/yr
- 1 oz hand sanitizer12K/yr
- flat hand sanitizer11K/yr
Reviews and returns
What reviews say buyers love and hate about Purell Hand Sanitizer Travel Size
We read the reviews and the return reasons for every product selling here.
“The scent however, is a bit overpowering”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Leefar Glp-1 Drink Mix
$3.2M/yr+4.9%
Liposomal Glutathione
$4.6M/yr+42.3%
Nutrapure Glp1 Cutting Mix
$149K/yr+940.2%
Headstone Cleaner for Graves
$388K/yr+241.4%
Belano Pumpkin Seed Oil
$713K/yr+238.3%
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Purell Hand Sanitizer Travel Size questions
Answered from the same tracked data.