purell hand sanitizer 8 oz
Worth a lookShows low returns (0.0%), but brand-locked demand (top 5 brands take 100% of clicks) keeps it on the watch list.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Conversion
Great9.2%search→purchase rate — share of searches ending in a sale
Avg price
Great$17.32avg listing price — sweet spot $15–$100
Price range
Good$5.25–$39.72cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Good+54.3%90-day search growth — must beat 0% to launch
Market size
Okay$189K$189K/yr · 119K searches
Competition
Okay65%top-5 click share — leaders hold, buyers still browse
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Review moat
Bad8,891.89avg incumbent reviews — the moat a new listing must climb
Brand share
Bad100%top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, purell hand sanitizer 8 oz is a $189K/yr Amazon United States market (119K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Jul–Aug. Verdict: Worth a look — 51/100.
Data updated Jul 18, 2026 · scored weekly · How we score niches
purell hand sanitizer 8 oz market data
- Units sold / yr
- 15K–20K
- avg 500–750/product
- Revenue / yr
- $260K–$346K
- units × avg price
- Conversion rate
- 9.2%
- Avg BSR
- #97
- Page quality
- 0%
- Prime
- 83%
- Sponsored
- 67%
- Out of stock
- 0.0%
- Avg brand age
- 65 months
- Avg seller age
- 158 days
Competition & brand share
The top 5 products take 65% of clicks — established leaders, but buyers still shop beyond them.Brands
4 flat
Sellers
100
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
65%
Top 20: 100%
Open market
0%
- Purell61%
- Dr. Talbot's15%
- Germ-X15%
- Amazon Basic Care9%
- Open — no brand owns it (0%)
Demand & seasonality
Weekly Amazon search volume, last 98 weeks — +54.3% search growth over the last 90 days.Peak months: Jul, Aug · busiest ÷ quietest = 14.0×
Top purell hand sanitizer 8 oz search terms
- hand sanitizer 8 oz34K/yr
- hand sanitizer 2 pack19K/yr
- hand sanitizer 8oz8K/yr
- 8 oz hand sanitizer9K/yr
- 8oz hand sanitizer8K/yr
- purell hand sanitizer 8 oz10K/yr
- hand sanitizer 8 oz pump5K/yr
- hand sanitizer pump 8 oz4K/yr
- 2 pack hand sanitizer4K/yr
- 8 oz hand sanitizer with pump3K/yr
Top purell hand sanitizer 8 oz products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 18 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Advanced Hand Sanitizer Gel Original 8-oz. Pump
Purell$8.834.3★800 rev
Dr. Talbots Refreshing Gel Hand Sanitizer With Easy Pump Fragrance Free 8.5 Fl Oz
Dr. Talbot's$5.254.6★1,706 rev
Purell 965212EA Advanced Instant Hand Sanitizer 8oz Pump Bottle
Purell$7.954.4★82 rev
PURELL Advanced Hand Sanitizer Soothing Gel Fresh Scent 8 fl oz Pump Bottle (Pack of 4) 9674-06-ECDECO
Purell$20.444.8★10,442 rev
Amazon Basic Care Hand Sanitizer with Aloe Vera 62% Ethyl Alcohol Vitamin E Enriched 12 fl oz Pack of 6
Amazon Basic Care$15.134.8★14,481 rev
Newest
by launch date
Germ-X Advanced Hand Sanitizer with Aloe and Vitamin E 8 Fl Oz (Pack of 6) Less Drying Moisturizing Gel No Rinse Formula Pump Bottle
Germ-X$23.209,424 rev
Germ-X Advanced Hand Sanitizer 8 Fl Oz (Pack of 6) Less Drying Moisturizing Clear Gel No Rinse Formula Pump Bottle
Germ-X$22.104,882 rev
Germ-X Advanced Hand Sanitizer with Aloe and Vitamin E 1 Liter Less Drying Moisturizing Gel No Rinse Formula Pump Bottle
Germ-X$5.879,424 rev
Purell Advanced Hand Sanitizer 2in1 Moisturizing Foam Naturally Fragranced with Essential Oils 10 oz Pump Bottle (Pack of 3) 3002-06-EC
Purell$15.231,668 rev
Amazon Basic Care Hand Sanitizer with Aloe Vera 62% Ethyl Alcohol Vitamin E Enriched 12 fl oz Pack of 6
Amazon Basic Care$15.1314,481 rev
Trending
90-day click momentumPurell 965212EA Advanced Instant Hand Sanitizer 8oz Pump Bottle
Purell$7.954.4★
Germ-X Advanced Hand Sanitizer 8 Fl Oz (Pack of 6) Less Drying Moisturizing Clear Gel No Rinse Formula Pump Bottle
Germ-X$22.104.7★
Germ-X Advanced Hand Sanitizer with Aloe and Vitamin E 8 Fl Oz (Pack of 6) Less Drying Moisturizing Gel No Rinse Formula Pump Bottle
Germ-X$23.204.8★
PURELL Advanced Hand Sanitizer Soothing Gel Fresh scent with Aloe and Vitamin E- 8 fl oz pump bottle (Pack of 2) - 9674-06-EC2PK
Purell$16.914.5★
Amazon Basic Care Hand Sanitizer with Aloe Vera 62% Ethyl Alcohol Vitamin E Enriched 12 fl oz Pack of 6
Amazon Basic Care$15.134.8★
What buyers say about purell hand sanitizer 8 oz
What buyers praise and complain about, mined from review topics.What buyers love
“Good quality not too watery”
“Amazing value”
“great fragrance”
“Convenient size”
“It's moisturizing”
“Just as advertised”
“Easy to Use”
“it really cleans your hands good”
“we do our best to keep our hands clean”
“The pumps work well”
What buyers complain about
“the alcohol smell is too strong”
“one bottle leaking”
“nothing fits”
“Pump was completely broken off”
“False advertisement”
“So poor value through here”
“It doesn't dry my hands out like some do”
“will not wash off of my hands”
“Sticky and doesn't dissolve”
“This foam type however is terrible in my humble opinion”
Common questions
- Is purell hand sanitizer 8 oz profitable to sell on Amazon United States?
- The niche generates $189K/yr across 18 tracked products. 90-day search growth is +54.3%. Flapen's verdict: Worth a look (51/100).
- How competitive is the purell hand sanitizer 8 oz niche?
- 4 brands and 100 sellers compete. The top 5 products take 65% of clicks and top 5 brands hold 100% of demand.
- What do buyers complain about in purell hand sanitizer 8 oz?
- Top complaints mined from reviews: Smell, Leak-Proof, Size-Overall. The return rate is 0.0%.
- When does demand for purell hand sanitizer 8 oz peak?
- Demand peaks in Jul–Aug; the busiest month runs 14.0× the quietest.
- What does it cost to enter the purell hand sanitizer 8 oz niche?
- Listings span $5.25–$39.72; the average listing price is $17.32 (sweet spot $15–$100). The average incumbent carries 8,892 reviews — the moat a new listing must climb.