Is pure zinc profitable to sell on Amazon United States?

The niche generates $689K/yr across 13 tracked products. 90-day search growth is -0.9%. Flapen's verdict: Skip it (48/100).

How competitive is the pure zinc niche?

6 brands and 58 sellers compete. The top 5 products take 73% of clicks and top 5 brands hold 98% of demand.

What do buyers complain about in pure zinc?

Top complaints mined from reviews: Size-Overall, Dosage, Side Effects. The return rate is 0.0%.

When does demand for pure zinc peak?

Demand peaks in Jan; the busiest month runs 2.2× the quietest.

What does it cost to enter the pure zinc niche?

Listings span $3.83–$40.20; the average listing price is $20.86 (sweet spot $15–$100). The average incumbent carries 7,930 reviews — the moat a new listing must climb.

pure zinc

Skip it

Brand-locked demand (top 5 brands take 98% of clicks) — this niche doesn't clear our bar today.

Returns

Incredible0.0%

return rate — above 5% kills the launch gate

Conversion

Incredible15.9%

search→purchase rate — share of searches ending in a sale

Avg price

Great$20.86

avg listing price — sweet spot $15–$100

Price range

Good$3.83–$40.20

cheapest to priciest tracked listing — scored on the share inside $15–$100

Market size

Good$689K

$689K/yr · 208K searches

Growth

Bad-0.9%

90-day search growth — must beat 0% to launch

Competition

Bad73%

top-5 click share — a locked-up shelf

Review moat

Bad7,930.15

avg incumbent reviews — the moat a new listing must climb

Quality gap

Bad4.8★

avg incumbent rating — lower means beatable quality

Brand share

Bad98%

top-5 brand share — brand-locked demand

According to Flapen's Amazon United States niche tracking, pure zinc is a $689K/yr Amazon United States market (208K searches/yr). The top 5 brands hold 98% of demand. Demand peaks in Jan. Verdict: Skip it — 48/100.

Data updated Jul 28, 2026 · scored weekly · How we score niches

pure zinc market data

Units sold / yr: 30K–40K; avg 3,000–4,000/product
Revenue / yr: $626K–$834K; units × avg price
Conversion rate: 15.9%
Avg BSR: #137
Page quality: 0%
Prime: 100%
Sponsored: 85%
Out of stock: 0.0%
Avg brand age: 85 months
Avg seller age: 162 days

Competition & brand share

The top 5 products capture 73% of clicks — a locked-up shelf that new listings rarely crack.

Brands

6 falling

Sellers

Top-5 brand share

98%

Top 20: 100%

Top-5 click share

73%

Top 20: 100%

Open market

Pure Encapsulations71%
Nutricost12%
THORNE9%
Sports Research3%
Solgar3%
Nature Made2%

Demand & seasonality

Weekly Amazon search volume, last 99 weeks — -0.9% search growth over the last 90 days.

Peak months: Jan · busiest ÷ quietest = 2.2×

Open Trend

Top pure zinc search terms

zinc picolinate 30mg60K/yr +5.3%13.9% conv.
pure zinc36K/yr +5.6%13.8% conv.
pure encapsulations zinc33K/yr -10.0%16.1% conv.
zinc 3019K/yr +13.9%15.4% conv.
pure zinc 3018K/yr -0.9%36.2% conv.
zinc pure encapsulations13K/yr -10.8%15.9% conv.
zinc pure6K/yr -10.0%15.7% conv.
zinc picolinate 30 mg5K/yr +0.9%10.6% conv.
pure encapsulation zinc6K/yr -19.1%16.5% conv.
picolinato de zinc 30 mg4K/yr -16.6%3.6% conv.

All search terms

Top pure zinc products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 13 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Pure Encapsulations Zinc 30 mg - Supplement for Immune System Support Growth and Development and Wound Healing* - with Zinc Picolinate 30 mg - 60 Capsules

Pure Encapsulations$15.594.8★14,901 rev

Pure Encapsulations Zinc 30 mg - Supplement for Immune System Support Growth and Development and Wound Healing* - with Zinc Picolinate 30 mg - 180 Capsules

Pure Encapsulations$40.204.8★14,901 rev

Pure Encapsulations Zinc 15 mg - Zinc Picolinate Supplement for Immune System Support Growth & Development - for Wound Healing* - 180 Capsules

Pure Encapsulations$34.314.8★4,581 rev

Nutricost Zinc Picolinate 30mg 120 Capsules - Gluten Free and GMO-Free

Nutricost$13.944.8★966 rev

THORNE - Zinc Picolinate 30 mg - Well-Absorbed Zinc Supplement for Growth and Immune Function - Promotes Healthy Skin & Eyes* - Third-Party Certified - Gluten Dairy & Soy-Free - 60 Capsules

THORNE$19.564.8★11,051 rev

Newest

by launch date

Sports Research Zinc Picolinate 30mg w/Organic Coconut Oil 90 Softgels

Sports Research$14.463,200 rev

2y ago

Nutricost Zinc Picolinate 30mg 120 Capsules - Gluten Free and GMO-Free

Nutricost$13.94966 rev

4y ago

Nutricost Zinc Picolinate 30mg 240 Capsules - Gluten Free and GMO-Free

Nutricost$18.65966 rev

4y ago

Pure Encapsulations UltraZin Zinc | Enhanced Absorption Mineral Support for Metabolism and Immune Health* | 90 Capsules

Pure Encapsulations$20.89622 rev

8y ago

THORNE - Zinc Picolinate 30 mg - Highly Absorbable Zinc Supplement - Supports Immune System Eye Skin & Reproductive Health* - Third-Party Certified - Gluten Dairy & Soy-Free - 180 Capsules

THORNE$39.9211,051 rev

17y ago

What buyers say about pure zinc

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall27%

“Excellent product”

Vitamin9%

“Excellent vitamin brand”

Advertised Vs Actual Product9%

“Arrived as described”

Value For Money7%

“the price is affordable”

Immunity Booster4%

“Great for immune support”

Ease Of Chewing/Swallowing4%

“Easy-to-take tablets for consistent nutritional support”

Iron3%

“I have been very pleased with this Zinc supplement”

Efficiency3%

“Yes seems to be effective”

Dosage3%

“Perfect dose in a capsule for daily intake”

Ingredients-Overall3%

“Safer and purer ingredients”

What buyers complain about

Size-Overall9%

“These are small”

Dosage8%

“The dose is just too big to take it without understanding the consequences”

Side Effects6%

“It made me nauseous when I didnt last time”

Value For Money4%

“Not worth it”

Allergies3%

“this one caused a rash that started on my neck”

Regulates Digestion3%

“it can cause mild stomach discomfort if taken on an empty stomach”

Iron3%

“It can interfere with copper”

Nutritional Content3%

“The absolute most awful protein powder ever created”

Residue3%

“you also get a lot of white powdery substance too”

Sleep Quality3%

“Ive never slept better”

Top return reasons

Dosage40%

Inflammation7%

Vitamin7%

Magnesium7%

Contamination7%

Smell7%

Joint Pain7%