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Pure Probiotic

Fail

The top 5 brands take 100% of clicks, so Pure Probiotic is a Fail.

Flapen Score
44
44 / 100
Ranks 10,233 of 14,768 Health & Household niches · −5 vs the category median of 49
Market size
$182K/yr39K searches / yr
90-day growth
-2.8%search demand this quarter
Competition
97%top-5 click share · 2 brands · 4 sellers

Flapen Score

Pure Probiotic against its category

The dotted line is the Health & Household average. Past it, Pure Probiotic is stronger. Inside it, weaker.

44Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Pure Probiotic market on Amazon at a glance

Shoppers on Amazon United States searched for Pure Probiotic 39K times last year and spent an estimated $182K. All 2 brands take every click. Demand peaks in Jan–Feb. Flapen scores it 44 out of 100, a Fail.

01 · Demand

An estimated 11.0% of those searches ended in a purchase.

Shoppers searched for this 39K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 11.0% of those searches ended in a purchase. Searches in the last 90 days moved -2.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $182K a year.

Searches, last 12 months
39K
Growth, 90 days vs prior 90
-2.8%
Conversion, latest week
11.0%
Market size, estimated
$182Ka year
Peak month
January1.9× the quietest month
Top search term
pure probiotic24K searches a year

02 · Price

A sale here is worth $42.39.

Listings sell for $42.39 on average, from $24.00 to $89.62. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 500 to 750 of them. At $42.39 that is $21K to $32K a year per listing.

Average price
$42.39inside the $15 to $100 sweet spot
Price range
$24.00–$89.62
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
4K–5K
Units per listing a year
500–750
Revenue per listing a year
$21K–$32K
Returns
0.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

100% of listings pay for placement with sponsored ads. 17% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #928 within Digestive Supplements. It carries 1,349 reviews at 4.58 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
17%
Out of stock, average day
0.0%
Average rank
#928in Digestive Supplements
Average rating
4.58 starsAmazon United States average 4.42 stars
Average reviews
1,349per listing
Listings tracked
6

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 76 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
76 months

Products

Top Pure Probiotic products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 97% of clicks. A locked shelf that new listings rarely crack.

Brands

2 falling

Sellers

4

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

97%

Top 20: 100%

Open market

0%

  • Brand 197%
  • Brand 23%
  • Open — no brand owns it (0%)

Demand

Pure Probiotic search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K1KSpike '25DecMarJunAugNovMarMay

Peak months: Jan, Feb · busiest ÷ quietest = 1.9×

Search terms

Top Pure Probiotic search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • pure probiotic24K/yr
  • pure probiotics for women12K/yr
  • pure probiotic gi3K/yr

Reviews and returns

What reviews say buyers love and hate about Pure Probiotic

We read the reviews and the return reasons for every product selling here.

20%of positive reviews mention “Quality-Overall”
15%of negative reviews mention “Regulates Digestion”
<0.1%of orders come back, a rate Amazon rounds to zero
“I had pretty bad constipation”
A buyer, on “Regulates Digestion”15% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Pure Probiotic questions

Answered from the same tracked data.