Skip to content

Puravita 12 in 1 Magnesium

Fail

Demand is soft, at -56.4% this quarter, so Puravita 12 in 1 Magnesium is a Fail.

Flapen Score
42
42 / 100
Ranks 11,318 of 14,768 Health & Household niches · −7 vs the category median of 49
Market size
$91K/yr50K searches / yr
90-day growth
-56.4%search demand this quarter
Competition
83%top-5 click share · 8 brands · 10 sellers

Flapen Score

Puravita 12 in 1 Magnesium against its category

The dotted line is the Health & Household average. Past it, Puravita 12 in 1 Magnesium is stronger. Inside it, weaker.

42Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Puravita 12 in 1 Magnesium market on Amazon at a glance

Shoppers on Amazon United States searched for Puravita 12 in 1 Magnesium 50K times last year and spent an estimated $91K. The top 5 brands take 90% of clicks. Flapen scores it 42 out of 100, a Fail.

01 · Demand

An estimated 7.3% of those searches ended in a purchase.

Shoppers searched for this 50K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.3% of those searches ended in a purchase. Searches in the last 90 days moved -56.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $91K a year.

Searches, last 12 months
50K
Growth, 90 days vs prior 90
-56.4%
Conversion, latest week
7.3%
Market size, estimated
$91Ka year
Top search term
puravita 12 in 1 magnesium27K searches a year

02 · Price

A sale here is worth $24.72.

Listings sell for $24.72 on average, from $10.13 to $30.24. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 250 to 500 of them. At $24.72 that is $6K to $12K a year per listing.

Average price
$24.72inside the $15 to $100 sweet spot
Price range
$10.13–$30.24
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
4K–5K
Units per listing a year
250–500
Revenue per listing a year
$6K–$12K
Returns
0.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.4% of listings are out of stock. The average listing ranks #1,524 within Magnesium. It carries 1,025 reviews at 4.48 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
5.4%
Average rank
#1,524in Magnesium
Average rating
4.48 starsAmazon United States average 4.42 stars
Average reviews
1,025per listing
Listings tracked
9

04 · Newcomers

4 of last year's 7 launches cleared the first-year sales bar.

7 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
7
Successful launches
4Amazon's first-year sales bar
Average brand age
32 months

Products

Top Puravita 12 in 1 Magnesium products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 83% of clicks. A locked shelf that new listings rarely crack.

Brands

8

Sellers

10

Top-5 brand share

90%

Top 20: 100%

Top-5 click share

83%

Top 20: 100%

Open market

6%

  • Brand 144%
  • Brand 219%
  • Brand 314%
  • Brand 47%
  • Brand 56%
  • Brand 64%
  • Open — no brand owns it (2 brands, 6%)

Demand

Puravita 12 in 1 Magnesium search demand

Weekly searches over the year. Pick a range.

2K1KMay '26May '26May '26Jun '26Jun '26Jul '26Jul '26

Search terms

Top Puravita 12 in 1 Magnesium search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • puravita 12 in 1 magnesium27K/yr
  • puravita magnesium complex 12 in 18K/yr
  • purenyx 12 in 1 magnesium complex4K/yr
  • puravita9K/yr
  • purivita magnesium 12 in 1 complex3K/yr

Reviews and returns

What reviews say buyers love and hate about Puravita 12 in 1 Magnesium

We read the reviews and the return reasons for every product selling here.

21%of positive reviews mention “Magnesium”
17%of negative reviews mention “Magnesium”
<0.1%of orders come back, a rate Amazon rounds to zero
“The magnesium amounts are ineffective”
A buyer, on “Magnesium”17% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

14 topics

NegativePositive

FAQ

Common Puravita 12 in 1 Magnesium questions

Answered from the same tracked data.