Pura Frasier Fir Refill

Shoppers searched for this 61K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.5% of those searches ended in a purchase. Searches in the last 90 days moved -30.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $58K a year.

Searches, last 12 months

61K

Growth, 90 days vs prior 90

-30.8%

Conversion, latest week

2.5%

Market size, estimated

$58Ka year

Peak month

December37.4× the quietest month

Top search term

pura frasier fir9K searches a year

Listings sell for $38.27 on average, from $18.29 to $94.03. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 250 to 500 of them. At $38.27 that is $10K to $19K a year per listing.

Average price

$38.27inside the $15 to $100 sweet spot

Price range

$18.29–$94.03

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

5K–6K

Units per listing a year

250–500

Revenue per listing a year

$10K–$19K

Returns

0.7%of orders · Amazon United States median 2.1%

79% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 17.6% of listings are out of stock. The average listing ranks #351 within Aromatherapy. It carries 332 reviews at 4.46 stars, so a new listing needs social proof before a better product.

Sponsored listings

79%

Prime listings

100%

Out of stock, average day

17.6%

Average rank

#351in Aromatherapy

Average rating

4.46 starsAmazon United States average 4.42 stars

Average reviews

332per listing

Listings tracked

14

3 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 52 months on average, so the names here are settling in.

Launched, last 12 months

3

Successful launches

1Amazon's first-year sales bar

Average brand age

52 months