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Pumpkin Seed Oil with Saw Palmetto

Fail

Demand is soft, at -70.8% this quarter, so Pumpkin Seed Oil with Saw Palmetto is a Fail.

Flapen Score
44
44 / 100
Ranks 10,233 of 14,768 Health & Household niches · −5 vs the category median of 49
Market size
$112K/yr59K searches / yr
90-day growth
-70.8%search demand this quarter
Competition
100%top-5 click share · 3 brands · 3 sellers

Flapen Score

Pumpkin Seed Oil with Saw Palmetto against its category

The dotted line is the Health & Household average. Past it, Pumpkin Seed Oil with Saw Palmetto is stronger. Inside it, weaker.

44Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Pumpkin Seed Oil with Saw Palmetto market on Amazon at a glance

Shoppers on Amazon United States searched for Pumpkin Seed Oil with Saw Palmetto 59K times last year and spent an estimated $112K. All 3 brands take every click. Demand peaks in Aug–Sep–Oct. Flapen scores it 44 out of 100, a Fail.

01 · Demand

An estimated 6.8% of those searches ended in a purchase.

Shoppers searched for this 59K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.8% of those searches ended in a purchase. Searches in the last 90 days moved -70.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $112K a year.

Searches, last 12 months
59K
Growth, 90 days vs prior 90
-70.8%
Conversion, latest week
6.8%
Market size, estimated
$112Ka year
Peak month
October137.8× the quietest month
Top search term
ovela pumpkin seed oil40K searches a year

02 · Price

A sale here is worth $27.85.

Listings sell for $27.85 on average, from $24.10 to $29.98. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At $27.85 that is $3K to $7K a year per listing.

Average price
$27.85inside the $15 to $100 sweet spot
Price range
$24.10–$29.98
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–4K
Units per listing a year
100–250
Revenue per listing a year
$3K–$7K
Returns
0.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #2,492 within Saw Palmetto. It carries 86 reviews at 4.10 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#2,492in Saw Palmetto
Average rating
4.10 starsAmazon United States average 4.42 stars
Average reviews
86per listing
Listings tracked
3

04 · Newcomers

2 of last year's 3 launches cleared the first-year sales bar.

3 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 22 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
3
Successful launches
2Amazon's first-year sales bar
Average brand age
22 months

Products

Top Pumpkin Seed Oil with Saw Palmetto products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 100% of clicks. A locked shelf that new listings rarely crack.

Brands

3

Sellers

3

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

100%

Top 20: 100%

Open market

0%

  • Brand 169%
  • Brand 224%
  • Brand 37%
  • Open — no brand owns it (0%)

Demand

Pumpkin Seed Oil with Saw Palmetto search demand

Weekly searches over the year, seasonality beneath. Pick a range.

18K13KSpike '25Prime Day '25Spike '26Prime Day '26FebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Aug, Sep, Oct · busiest ÷ quietest = 137.8×

Search terms

Top Pumpkin Seed Oil with Saw Palmetto search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • ovela pumpkin seed oil40K/yr
  • ovela pumpkin seed oil capsules17K/yr
  • ovela pumpkin seed oil with saw palmetto2K/yr

Reviews and returns

What reviews say buyers love and hate about Pumpkin Seed Oil with Saw Palmetto

We read the reviews and the return reasons for every product selling here.

30%of positive reviews mention “Hair Growth”
14%of negative reviews mention “Color Fading/Discoloration”
<0.1%of orders come back, a rate Amazon rounds to zero
“Discoloration”
A buyer, on “Color Fading/Discoloration”14% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Pumpkin Seed Oil with Saw Palmetto questions

Answered from the same tracked data.