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Pumpkin Seed Oil Capsules

Maybe

An estimated 0.0% of orders come back. But demand is soft, at -22.3% this quarter, so Pumpkin Seed Oil Capsules is a Maybe.

Flapen Score
60
60 / 100
Top 11% of 14,768 Health & Household niches · +11 vs the category median of 49
Market size
$2.7M/yr1.3M searches / yr
90-day growth
-22.3%search demand this quarter
Competition
60%top-5 click share · 13 brands · 42 sellers

Flapen Score

Pumpkin Seed Oil Capsules against its category

The dotted line is the Health & Household average. Past it, Pumpkin Seed Oil Capsules is stronger. Inside it, weaker.

60Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Pumpkin Seed Oil Capsules market on Amazon at a glance

Shoppers on Amazon United States searched for Pumpkin Seed Oil Capsules 1.3M times last year and spent an estimated $2.7M. The top 5 brands take 75% of clicks. Flapen scores it 60 out of 100, a Maybe.

01 · Demand

An estimated 10.4% of those searches ended in a purchase.

Shoppers searched for this 1.3M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 10.4% of those searches ended in a purchase. Searches in the last 90 days moved -22.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $2.7M a year.

Searches, last 12 months
1.3M
Growth, 90 days vs prior 90
-22.3%
Conversion, latest week
10.4%
Market size, estimated
$2.7Ma year
Peak month
February1.7× the quietest month
Top search term
pumpkin seed oil capsules961K searches a year

02 · Price

A sale here is worth $20.06.

Listings sell for $20.06 on average, from $10.01 to $32.87. Amazon reports units sold in ranges. This niche sold 125K to 150K a year. The average listing sells 4,000 to 5,000 of them. At $20.06 that is $80K to $100K a year per listing.

Average price
$20.06inside the $15 to $100 sweet spot
Price range
$10.01–$32.87
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
125K–150K
Units per listing a year
4,000–5,000
Revenue per listing a year
$80K–$100K
Returns
0.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

89% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.6% of listings are out of stock. The average listing ranks #383 within Essential Fatty Acids. It carries 2,823 reviews at 4.53 stars, so a new listing needs social proof before a better product.

Sponsored listings
89%
Prime listings
100%
Out of stock, average day
2.6%
Average rank
#383in Essential Fatty Acids
Average rating
4.53 starsAmazon United States average 4.42 stars
Average reviews
2,823per listing
Listings tracked
19

04 · Newcomers

6 of last year's 6 launches cleared the first-year sales bar.

6 products launched here in the last 12 months. 6 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 43 months on average, so the names here are settling in.

Launched, last 12 months
6
Successful launches
6Amazon's first-year sales bar
Average brand age
43 months

Products

Top Pumpkin Seed Oil Capsules products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 60% of clicks. Leaders hold, but buyers still shop past them.

Brands

13 falling

Sellers

42

Top-5 brand share

75%

Top 20: 100%

Top-5 click share

60%

Top 20: 100%

Open market

16%

  • Brand 127%
  • Brand 214%
  • Brand 312%
  • Brand 412%
  • Brand 510%
  • Brand 68%
  • Open — no brand owns it (7 brands, 16%)

Demand

Pumpkin Seed Oil Capsules search demand

Weekly searches over the year, seasonality beneath. Pick a range.

35K25KSpike '24Spike '25Prime Day '25DecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.7×

Search terms

Top Pumpkin Seed Oil Capsules search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • pumpkin seed oil capsules961K/yr
  • pumpkin seed oil supplement51K/yr
  • pumpkin seed extract55K/yr
  • now pumpkin seed oil42K/yr
  • cold pressed pumpkin seed oil capsules17K/yr
  • pumpkin seed oil capsules for hair growth25K/yr
  • pumpkin seed supplement16K/yr
  • pumpkin seed oil pills18K/yr
  • pumpkin seed extract for bladder control14K/yr
  • organic pumpkin seed oil capsules18K/yr

Reviews and returns

What reviews say buyers love and hate about Pumpkin Seed Oil Capsules

We read the reviews and the return reasons for every product selling here.

18%of positive reviews mention “Hair Growth”
9%of negative reviews mention “Size-Overall”
<0.1%of orders come back, a rate Amazon rounds to zero
“They are HUGE”
A buyer, on “Size-Overall”9% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

FAQ

Common Pumpkin Seed Oil Capsules questions

Answered from the same tracked data.