Pull String
MaybeAn estimated 1.0% of orders come back. But the top 5 products take 67% of clicks, so Pull String is a Maybe.
- Flapen Score
- 54 / 100Top 28% of 14,768 Health & Household niches · +5 vs the category median of 4954
- Market size
- $220K/yr87K searches / yr
- 90-day growth
- +10.0%search demand this quarter
- Competition
- 67%top-5 click share · 12 brands · 49 sellers
Flapen Score
Pull String against its category
The dotted line is the Health & Household average. Past it, Pull String is stronger. Inside it, weaker.
Market
The Pull String market on Amazon at a glance
Shoppers on Amazon United States searched for Pull String 87K times last year and spent an estimated $220K. The top 5 brands take 83% of clicks. Flapen scores it 54 out of 100, a Maybe.
01 · Demand
An estimated 7.7% of those searches ended in a purchase.
Shoppers searched for this 87K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.7% of those searches ended in a purchase. Searches in the last 90 days moved +10.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $220K a year.
- Searches, last 12 months
- 87K
- Growth, 90 days vs prior 90
- +10.0%
- Conversion, latest week
- 7.7%
- Market size, estimated
- $220Ka year
- Peak month
- March1.5× the quietest month
- Top search term
- pull string27K searches a year
02 · Price
A sale here is worth $33.03.
Listings sell for $33.03 on average, from $7.32 to $77.65. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 250 to 500 of them. At $33.03 that is $8K to $17K a year per listing.
- Average price
- $33.03inside the $15 to $100 sweet spot
- Price range
- $7.32–$77.65
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 6K–8K
- Units per listing a year
- 250–500
- Revenue per listing a year
- $8K–$17K
- Returns
- 1.0%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
58% of listings pay for placement with sponsored ads. 63% ship with Prime. On an average day, 3.0% of listings are out of stock. The average listing ranks #1,611 within Lighters & Matches. It carries 367 reviews at 4.54 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 58%
- Prime listings
- 63%
- Out of stock, average day
- 3.0%
- Average rank
- #1,611in Lighters & Matches
- Average rating
- 4.54 starsAmazon United States average 4.42 stars
- Average reviews
- 367per listing
- Listings tracked
- 19
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 54 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 54 months
Products
Top Pull String products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 67% of clicks. Leaders hold, but buyers still shop past them.
Brands
12 falling
Sellers
49
Top-5 brand share
83%
Top 20: 100%
Top-5 click share
67%
Top 20: 100%
Open market
14%
- Brand 128%
- Brand 218%
- Brand 317%
- Brand 412%
- Brand 58%
- Brand 63%
- Open — no brand owns it (6 brands, 14%)
Demand
Pull String search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.5×
Search terms
Top Pull String search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- pull string27K/yr
- jetline torch lighter15K/yr
- conduit pull string7K/yr
- jetline lighter9K/yr
- pull line6K/yr
- electrical pull string4K/yr
- poly pull line4K/yr
- jet line cigar lighter4K/yr
- jetline3K/yr
- poly line2K/yr
Reviews and returns
What reviews say buyers love and hate about Pull String
We read the reviews and the return reasons for every product selling here.
“Cheap product”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
21 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Pull String questions
Answered from the same tracked data.









