Psyllium Husk Powder
Psyllium Husk Powder clears our launch bar: a $13.3M/yr market growing +24.3% this quarter with returns at 0.0%.
Flapen Score
Top 1% of 14,768 Health & Household niches · +22 vs the category median of 49
Is Psyllium Husk Powder profitable on Amazon?
According to Flapen's Amazon United States niche tracking, Psyllium Husk Powder is a $13.3M/yr Amazon United States market (6.8M searches/yr). The top 5 brands hold 70% of demand. Demand peaks in Apr–May–Jun. Verdict: Launch it — 71/100.
Psyllium Husk Powder: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Yes. Search demand moved +24.3% over the last 90 days and 10.8% of searches end in a purchase.
$13.3M
revenue / yr
Who owns the niche?
The top 5 brands hold 70% of demand, so 30% of the market is open.
30%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.
0/100
page quality · 33 products
Top Psyllium Husk Powder products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Its Just! - Psyllium Husk Powder GLP-1 Friendly Easy Mixing Dietary Fiber Cleanse Your Digestive System Finely Ground Powder Ideal for Keto Baking Non-GMO (Unflavored 10oz (Pack of 1))
- Price
- $11.79
- Rating
- 4.3/5
- Reviews
- 16,617
- Age
- 7y ago
NOW Foods Supplements Psyllium Husk Powder Non-GMO Project Verified Soluble Fiber 24-Ounce
- Price
- $18.28
- Rating
- 4.5/5
- Reviews
- 24,082
- Age
- 22y ago
NOW Foods Supplements Psyllium Husk Powder Non-GMO Project Verified Soluble Fiber 12-Ounce
- Price
- $10.04
- Rating
- 4.5/5
- Reviews
- 24,082
- Age
- 22y ago
Viva Naturals Organic Psyllium Husk Powder 24 oz Finely Ground Unflavored Vegan Keto Paleo Non-GMO Plant-Based Superfood Good Source of Fiber for Gluten-Free Baking Juices & Smoothies
- Price
- $19.75
- Rating
- 4.4/5
- Reviews
- 14,986
- Age
- 11y ago
NOW Foods Supplements Whole Psyllium Husks Non-GMO Project Verified Soluble Fiber 16-Ounce
- Price
- $10.14
- Rating
- 4.6/5
- Reviews
- 12,448
- Age
- 22y ago
Trending
90-day click momentum
365 by Whole Foods Market Psyllium Husk Conventional Ca Only 12 Ounce
- Price
- $12.16
- Rating
- 4.4/5
- Reviews
- 14
- Age
- 2y ago
Kate Naturals Psyllium Husk Powder for Fiber Digestion & Baking Bread. Mixes Easily with Juice & Smoothies (8oz Organic Gluten Free Fine Ground)
- Price
- $10.02
- Rating
- 4.5/5
- Reviews
- 7,059
- Age
- 11mo ago
365 by Whole Foods Market Psyllium Husk Organic 12 Ounce
- Price
- $18.20
- Rating
- 4.8/5
- Reviews
- 35
- Age
- 2y ago
Nutricost Psyllium Husk Ground Powder (1lbs) - Gluten Free and Non-GMO
- Price
- $19.62
- Rating
- 4.4/5
- Reviews
- 1,097
- Age
- 7y ago
NOW Foods Supplements Psyllium Husk Powder Non-GMO Project Verified Soluble Fiber 24-Ounce
- Price
- $18.28
- Rating
- 4.5/5
- Reviews
- 24,082
- Age
- 22y ago
Newest
by launch dateKate Naturals Psyllium Husk Powder for Fiber Digestion & Baking Bread. Mixes Easily with Juice & Smoothies (8oz Organic Gluten Free Fine Ground)
- Price
- $10.02
- Rating
- 4.5/5
- Reviews
- 7,059
- Age
- 11mo ago
Sunwarrior Organic Psyllium Husk Powder Plant-Based Fiber for Gut Health & Regularity Supports Digestion & Satiety Certified Organic Gluten-Free Non-GMO Keto-Friendly 11.6 oz
- Price
- $19.91
- Rating
- 4.4/5
- Reviews
- 228
- Age
- 1y ago
Micro Ingredients Organic Whole Psyllium Husks 3lbs | Daily Soluble Fiber Supplement | Sourced from India | Ideal for Oatmeal Coffee & Beverage | Unflavored Non-GMO Keto Friendly Vegan
- Price
- $32.80
- Rating
- 4.6/5
- Reviews
- 473
- Age
- 1y ago
Konsyl Daily Psyllium Fiber Powder - 19oz 90 Servings Natural Unflavored Soluble Dietary Fiber Supplement - Psyllium Husk Prebiotic for Digestive Support and Gut Health - Sugar Free Keto & Vegan
- Price
- $25.71
- Rating
- 4.4/5
- Reviews
- 1,154
- Age
- 2y ago
Viva Naturals Organic Psyllium Husk Powder 10 oz Finely Ground Unflavored Vegan Keto Paleo Non-GMO Plant-Based Superfood Good Source of Fiber for Gluten-Free Baking Juices & Smoothies
- Price
- $11.95
- Rating
- 4.4/5
- Reviews
- 14,986
- Age
- 2y ago
Competition: brands, sellers & click share
The top 5 products take 45% of clicks — established leaders, but buyers still shop beyond them.
Brands
19 rising
Sellers
609
Top-5 brand share
70%
Top 20: 100%
Top-5 click share
45%
Top 20: 87%
Open market
26%
- NOW Foods36%
- It's Just!14%
- Viva Naturals8%
- Nutricost7%
- 365 by Whole Foods Market5%
- Metamucil5%
Psyllium Husk Powder demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Apr, May, Jun · busiest ÷ quietest = 2.1×
Top Psyllium Husk Powder search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- psyllium husk powder2.8M/yr
- psyllium husk2.1M/yr
- psyllium husk powder organic436K/yr
- psyllium390K/yr
- psyllium husk fiber201K/yr
- organic psyllium husk powder139K/yr
- psyllium fiber181K/yr
- now psyllium husk powder111K/yr
- organic psyllium husk73K/yr
- psyllium husk organic63K/yr
What reviews say buyers love and hate about Psyllium Husk Powder
What buyers mention most, as a share of all reviews.
What buyers love
63% of reviews“Now brand has consistent quality”
“Great source of fiber”
“Digestive wellness”
“Great deal”
“Does its job very well”
What buyers complain about
51% of reviews“Has a weird taste”
“Does not mix well”
“Not effective”
“Not worth it”
“Not thick”
Psyllium Husk Powder return rate & reasons
Why buyers send it back, as a share of all return requests.
0.0%
Return rate
19%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Psyllium Husk Powder questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
