Protein Powder Without Artificial Sweeteners
MaybeShoppers spend an estimated $12.6M a year here. But the top 5 brands take 100% of clicks, so Protein Powder Without Artificial Sweeteners is a Maybe.
- Flapen Score
- 59 / 100Top 13% of 14,768 Health & Household niches · +10 vs the category median of 4959
- Market size
- $12.6M/yr3.4M searches / yr
- 90-day growth
- +16.0%search demand this quarter
- Competition
- 72%top-5 click share · 3 brands · 8 sellers
Flapen Score
Protein Powder Without Artificial Sweeteners against its category
The dotted line is the Health & Household average. Past it, Protein Powder Without Artificial Sweeteners is stronger. Inside it, weaker.
Market
The Protein Powder Without Artificial Sweeteners market on Amazon at a glance
Shoppers on Amazon United States searched for Protein Powder Without Artificial Sweeteners 3.4M times last year and spent an estimated $12.6M. All 3 brands take every click. Demand peaks in Mar–Apr–May–Jun. Flapen scores it 59 out of 100, a Maybe.
01 · Demand
An estimated 7.0% of those searches ended in a purchase.
Shoppers searched for this 3.4M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.0% of those searches ended in a purchase. Searches in the last 90 days moved +16.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $12.6M a year.
- Searches, last 12 months
- 3.4M
- Growth, 90 days vs prior 90
- +16.0%
- Conversion, latest week
- 7.0%
- Market size, estimated
- $12.6Ma year
- Peak month
- May2.7× the quietest month
- Top search term
- transparent labs whey protein908K searches a year
02 · Price
A sale here is worth $52.35.
Listings sell for $52.35 on average, from $26.86 to $98.30. Amazon reports units sold in ranges. This niche sold 200K to 250K a year. The average listing sells 12,500 to 15,000 of them. At $52.35 that is $654K to $785K a year per listing.
- Average price
- $52.35inside the $15 to $100 sweet spot
- Price range
- $26.86–$98.30
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 200K–250K
- Units per listing a year
- 12,500–15,000
- Revenue per listing a year
- $654K–$785K
- Returns
- 0.0%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
67% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #16 within Protein. It carries 3,767 reviews at 4.44 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 67%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #16in Protein
- Average rating
- 4.44 starsAmazon United States average 4.42 stars
- Average reviews
- 3,767per listing
- Listings tracked
- 18
04 · Newcomers
3 of last year's 3 launches cleared the first-year sales bar.
3 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 71 months on average, so the names here are established.
- Launched, last 12 months
- 3
- Successful launches
- 3Amazon's first-year sales bar
- Average brand age
- 71 months
Products
Top Protein Powder Without Artificial Sweeteners products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 10, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Transparent Labs Grass-Fed Whey Protein Isolate - Naturally Flavored Gluten Free Whey Protein Powder with 28g of Protein per Serving & 9 Amino Acids - 30 Servings French Vanilla
- Price
- $59.55
- Rating
- 4.5/5
- Reviews
- 1,383
- Age
- 2y ago

Transparent Labs Grass-Fed Whey Protein Isolate - Naturally Flavored Gluten Free Whey Protein Powder with 28g of Protein per Serving & 9 Amino Acids - 30 Servings Milk Chocolate
- Price
- $59.57
- Rating
- 4.7/5
- Reviews
- 1,682
- Age
- 2y ago

NAKED Whey 2LB 100% Grass Fed Whey Protein Powder - Only 1 Ingredient Unflavored Whey Protein NSF Certified Undenatured Gluten Free Soy Free No GMOs No Preservatives
- Price
- $44.40
- Rating
- 4.3/5
- Reviews
- 10,286
- Age
- 2y ago

NAKED Whey Isolate Protein - Only 2 Ingredients 30g Grass-Fed Protein Zero Carb Unflavored Undenatured Non-GMO No Soy Gluten-Free No Preservatives - 28 Servings
- Price
- $54.58
- Rating
- 4.4/5
- Reviews
- 1,566
- Age
- 1y ago

NAKED Whey Vanilla Protein Powder - Only 3 Ingredients - Grass Fed Whey Protein Powder Vanilla Flavor and Organic Coconut Sugar NSF Certified No GMO No Soy and Gluten Free - 24 Servings
- Price
- $44.27
- Rating
- 4.2/5
- Reviews
- 8,125
- Age
- 2y ago
Trending
estimated 90-day click momentum
Transparent Labs Grass-Fed Whey Protein Isolate - Naturally Flavored Gluten Free Whey Protein Powder with 28g of Protein per Serving & 9 Amino Acids - 30 Servings Dark Chocolate
- Price
- $59.44
- Rating
- 4.7/5
- Reviews
- 172
- Age
- 2y ago

Transparent Labs Grass-Fed Collagen Peptides Powder - Chocolate Collagen Powder for Men & Women 22G Grassfed Bovine Hydrolyzed Collagen Peptides for Skin Hair Bones & Muscle Recovery - 30 Servings
- Price
- $48.94
- Rating
- 4.8/5
- Reviews
- 47
- Age
- 10mo ago

Transparent Labs Grass-Fed Whey Protein Isolate - Naturally Flavored Gluten Free Whey Protein Powder with 28g of Protein per Serving & 9 Amino Acids - 30 Servings French Vanilla
- Price
- $59.55
- Rating
- 4.5/5
- Reviews
- 1,383
- Age
- 2y ago

NAKED Whey 1Lb - Only 1 Ingredient Grass Fed Whey Protein Powder NSF Certified Undenatured No Gmos No Soy Gluten Free Stimulate Growth Enhance Recovery - 15 Servings
- Price
- $26.96
- Rating
- 4.3/5
- Reviews
- 10,286
- Age
- 9y ago

Levels Grass Fed Whey Protein Powder No Artificials 24G of Protein Vanilla Bean 2LB
- Price
- $40.37
- Rating
- 4.5/5
- Reviews
- 6,847
- Age
- 9y ago
Newest
by launch date
Transparent Labs Grass-Fed Collagen Peptides Powder - Chocolate Collagen Powder for Men & Women 22G Grassfed Bovine Hydrolyzed Collagen Peptides for Skin Hair Bones & Muscle Recovery - 30 Servings
- Price
- $48.94
- Rating
- 4.8/5
- Reviews
- 47
- Age
- 10mo ago

NAKED Chocolate Whey Isolate Protein - Only 6 Ingredients 30g Grass-Fed Protein Undenatured No GMO No Soy Gluten-Free No Preservatives - 24 Servings
- Price
- $55.91
- Rating
- 4.5/5
- Reviews
- 234
- Age
- 11mo ago

NAKED Vanilla Whey Isolate Protein - Only 4 Ingredients 30g Grass-Fed Protein Undenatured No GMO No Soy Gluten-Free No Preservatives - 24 Servings
- Price
- $55.84
- Rating
- 4.4/5
- Reviews
- 285
- Age
- 11mo ago

NAKED Whey Isolate Protein - Only 2 Ingredients 30g Grass-Fed Protein Zero Carb Unflavored Undenatured Non-GMO No Soy Gluten-Free No Preservatives - 28 Servings
- Price
- $54.58
- Rating
- 4.4/5
- Reviews
- 1,566
- Age
- 1y ago

NAKED Whey 2LB 100% Grass Fed Whey Protein Powder - Only 1 Ingredient Unflavored Whey Protein NSF Certified Undenatured Gluten Free Soy Free No GMOs No Preservatives
- Price
- $44.40
- Rating
- 4.3/5
- Reviews
- 10,286
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 72% of clicks. A locked shelf that new listings rarely crack.
Brands
3 falling
Sellers
8
Est. top-5 brand share
100%
Top 20: 100%
Est. top-5 click share
72%
Top 20: 100%
Open market
0%
- Transparent Labs61%
- NAKED38%
- Levels Nutrition1%
- Open — no brand owns it (0%)
Demand
Protein Powder Without Artificial Sweeteners search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Mar, Apr, May, Jun · busiest ÷ quietest = 2.7×
Search terms
Top Protein Powder Without Artificial Sweeteners search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- transparent labs whey protein908K/yr
- transparent labs783K/yr
- naked whey protein719K/yr
- naked whey193K/yr
- naked protein127K/yr
- raw protein powder137K/yr
- transparent labs protein102K/yr
- transparent labs protein powder62K/yr
- naked nutrition85K/yr
- transparent labs whey protein isolate32K/yr
Reviews and returns
What reviews say buyers love and hate about Protein Powder Without Artificial Sweeteners
We read the reviews and the return reasons for every product selling here.
“Chalky taste”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
15 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Protein Powder Without Artificial Sweeteners questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









