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Protein Greens

Maybe

An estimated 0.0% of orders come back. But shoppers spend an estimated $91K a year here, so Protein Greens is a Maybe.

Flapen Score
53
53 / 100
Top 32% of 14,768 Health & Household niches · +4 vs the category median of 49
Market size
$91K/yr47K searches / yr
90-day growth
+7.6%search demand this quarter
Competition
61%top-5 click share · 12 brands · 606 sellers

Flapen Score

Protein Greens against its category

The dotted line is the Health & Household average. Past it, Protein Greens is stronger. Inside it, weaker.

53Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Protein Greens market on Amazon at a glance

Shoppers on Amazon United States searched for Protein Greens 47K times last year and spent an estimated $91K. The top 5 brands take 71% of clicks. Flapen scores it 53 out of 100, a Maybe.

01 · Demand

An estimated 13.2% of those searches ended in a purchase.

Shoppers searched for this 47K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 13.2% of those searches ended in a purchase. Searches in the last 90 days moved +7.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $91K a year.

Searches, last 12 months
47K
Growth, 90 days vs prior 90
+7.6%
Conversion, latest week
13.2%
Market size, estimated
$91Ka year
Top search term
protein greens31K searches a year

02 · Price

A sale here is worth $14.86.

Listings sell for $14.86 on average, from $3.02 to $31.36. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 250 to 500 of them. At $14.86 that is $4K to $7K a year per listing.

Average price
$14.86under the $15 to $100 sweet spot
Price range
$3.02–$31.36
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
8K–10K
Units per listing a year
250–500
Revenue per listing a year
$4K–$7K
Returns
0.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

63% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.5% of listings are out of stock. The average listing ranks #446 within Protein. It carries 6,955 reviews at 4.43 stars, so a new listing needs social proof before a better product.

Sponsored listings
63%
Prime listings
100%
Out of stock, average day
2.5%
Average rank
#446in Protein
Average rating
4.43 starsAmazon United States average 4.42 stars
Average reviews
6,955per listing
Listings tracked
16

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 82 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
82 months

Products

Top Protein Greens products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 61% of clicks. Leaders hold, but buyers still shop past them.

Brands

12 rising

Sellers

606

Top-5 brand share

71%

Top 20: 100%

Top-5 click share

61%

Top 20: 100%

Open market

22%

  • Brand 121%
  • Brand 221%
  • Brand 312%
  • Brand 49%
  • Brand 58%
  • Brand 67%

Demand

Protein Greens search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KSpike '25Spike '26SepOctNovDecJanFebMarAprMayJun

Peak months: Apr · busiest ÷ quietest = 4.4× · 10 of 12 months tracked

Reviews and returns

What reviews say buyers love and hate about Protein Greens

We read the reviews and the return reasons for every product selling here.

21%of positive reviews mention “Taste-Overall”
24%of negative reviews mention “Taste-Overall”
<0.1%of orders come back, a rate Amazon rounds to zero
“Has a very chalky taste”
A buyer, on “Taste-Overall”24% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

FAQ

Common Protein Greens questions

Answered from the same tracked data.