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Protein Fiber

Fail

The top 5 brands take 100% of clicks, so Protein Fiber is a Fail.

Flapen Score
32
32 / 100
Ranks 14,245 of 14,768 Health & Household niches · −17 vs the category median of 49
Market size
$44K/yr71K searches / yr
90-day growth
-5.8%search demand this quarter
Competition
95%top-5 click share · 4 brands · 571 sellers

Flapen Score

Protein Fiber against its category

The dotted line is the Health & Household average. Past it, Protein Fiber is stronger. Inside it, weaker.

32Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Protein Fiber market on Amazon at a glance

Shoppers on Amazon United States searched for Protein Fiber 71K times last year and spent an estimated $44K. All 4 brands take every click. Flapen scores it 32 out of 100, a Fail.

01 · Demand

An estimated 3.4% of those searches ended in a purchase.

Shoppers searched for this 71K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.4% of those searches ended in a purchase. Searches in the last 90 days moved -5.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $44K a year.

Searches, last 12 months
71K
Growth, 90 days vs prior 90
-5.8%
Conversion, latest week
3.4%
Market size, estimated
$44Ka year
Top search term
protein fiber12K searches a year

02 · Price

A sale here is worth $18.45.

Listings sell for $18.45 on average, from $5.52 to $27.06. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 750 to 1,000 of them. At $18.45 that is $14K to $18K a year per listing.

Average price
$18.45inside the $15 to $100 sweet spot
Price range
$5.52–$27.06
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–4K
Units per listing a year
750–1,000
Revenue per listing a year
$14K–$18K
Returns
0.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

71% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #34 within Protein. It carries 5,697 reviews at 4.50 stars, so a new listing needs social proof before a better product.

Sponsored listings
71%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#34in Protein
Average rating
4.50 starsAmazon United States average 4.42 stars
Average reviews
5,697per listing
Listings tracked
7

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 74 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
74 months

Products

Top Protein Fiber products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 95% of clicks. A locked shelf that new listings rarely crack.

Brands

4 falling

Sellers

571

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

95%

Top 20: 100%

Open market

0%

  • Brand 185%
  • Brand 29%
  • Brand 34%
  • Brand 43%

Demand

Protein Fiber search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K2KSpike '26JanFebMarAprMayJun

No pronounced peak months · busiest ÷ quietest = 1.4× · 6 of 12 months tracked

Search terms

Top Protein Fiber search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • protein fiber12K/yr
  • protein and fiber9K/yr
  • premier protein plus fiber11K/yr
  • fiber protein6K/yr
  • fiber and protein5K/yr
  • high fiber protein5K/yr
  • premier protein powder with fiber5K/yr
  • premier protein fiber5K/yr
  • premier protein with fiber6K/yr
  • premier protein powder plus fiber5K/yr

Reviews and returns

What reviews say buyers love and hate about Protein Fiber

We read the reviews and the return reasons for every product selling here.

33%of positive reviews mention “Taste-Overall”
18%of negative reviews mention “Taste-Overall”
<0.1%of orders come back, a rate Amazon rounds to zero
“Absolutely disgusting taste”
A buyer, on “Taste-Overall”18% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Protein Fiber questions

Answered from the same tracked data.