protein cinnamon roll
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Avg price
Great$18.68avg listing price — sweet spot $15–$100
Conversion
Great9.0%search→purchase rate — share of searches ending in a sale
Price range
Good$2.78–$45.18cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Review moat
Okay1,549.42avg incumbent reviews — the moat a new listing must climb
Market size
Okay$203K$203K/yr · 120K searches
Competition
Bad70%top-5 click share — a locked-up shelf
Growth
Bad-7.6%90-day search growth — must beat 0% to launch
Brand share
Bad100%top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, protein cinnamon roll is a $203K/yr Amazon United States market (120K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Mar–Apr–May–Jun. Verdict: Skip it — 48/100.
Data updated Jul 8, 2026 · scored weekly · How we score niches
protein cinnamon roll market data
- Units sold / yr
- 15K–20K
- avg 1,000–1,250/product
- Revenue / yr
- $280K–$374K
- units × avg price
- Conversion rate
- 9.0%
- Avg BSR
- #56
- Page quality
- 0%
- Prime
- 89%
- Sponsored
- 68%
- Out of stock
- 4.8%
- Avg brand age
- 67 months
- Avg seller age
- 129 days
Competition & brand share
The top 5 products capture 70% of clicks — a locked-up shelf that new listings rarely crack.Brands
5 rising
Sellers
576
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
70%
Top 20: 100%
Open market
0%
- Chobani37%
- Legendary Foods31%
- Quest29%
- ROYO BREAD CO.2%
- Generic1%
Demand & seasonality
Weekly Amazon search volume, last 67 weeks — -7.6% search growth over the last 90 days.Peak months: Mar, Apr, May, Jun · busiest ÷ quietest = 3.7×
Top protein cinnamon roll search terms
- chobani 30g protein drink13K/yr
- protein cinnamon roll17K/yr
- protein breakfast food13K/yr
- legendary cinnamon roll9K/yr
- chobani protein drink 30g6K/yr
- keto cinnamon rolls7K/yr
- high protein lunch7K/yr
- chobani 30g5K/yr
- high protein breakfast foods5K/yr
- quest blueberry muffin protein bar6K/yr
Top protein cinnamon roll products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 19 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Legendary Foods Cinnamon Roll 22g Protein Bars Gluten-Free Low Carb Meal Option Sweet Zero Sugar Snack Keto-Friendly 10-Pack High Protein Pre- or Post-Workout Nutrition Bars
Legendary Foods$31.174.0★1,316 rev
Quest Nutrition Blueberry Muffin Protein Bars 20g Protein 2g Sugar 5g Net Carb High Fiber Gluten Free Keto Friendly 12 Count
Quest$24.164.4★5,905 rev
Chobani 30g Protein Drink Strawberries & Cream 14 fl oz
Chobani$3.834.7★354 rev
Chobani 30g Protein Drink Vanilla Ice Cream 14 fl oz
Chobani$3.844.6★256 rev
Quest Nutrition Blueberry Muffin Protein Bars 20g Protein 5g Net Carbs 2g Sugar High Fiber Gluten Free Keto Friendly 4 Count
Quest$8.704.2★136 rev
Newest
by launch date
Greek Yogurt Protein Drink Low Fat 20g Protein per Bottle Variety Pack Strawberry Cream and Mixed Berry Vanilla Flavors 10 fl oz 8 Count
Generic$45.186 rev
ROYO Rolls (2 Bags 12 ct) | 120 Cal | 10g Protein (Chocalate & Cinnamon)
ROYO BREAD CO.$43.07226 rev
Legendary Foods High Protein Donuts Crumbly Cinnamon Low Carb Low Sugar
Legendary Foods$28.73436 rev
Legendary Foods Cinnamon Roll 22g Protein Bars Gluten-Free Low Carb Meal Option Sweet Zero Sugar Snack Keto-Friendly 10-Pack High Protein Pre- or Post-Workout Nutrition Bars
Legendary Foods$31.171,316 rev
Chobani 30g Protein Drink Strawberries & Cream 14 fl oz
Chobani$3.83354 rev
Trending
90-day click momentumGreek Yogurt Protein Drink Low Fat 20g Protein per Bottle Variety Pack Strawberry Cream and Mixed Berry Vanilla Flavors 10 fl oz 8 Count
Generic$45.184.3★
Chobani 30g Protein Drink Mango 14 fl oz
Chobani$3.064.7★
ROYO Rolls (2 Bags 12 ct) | 120 Cal | 10g Protein (Chocalate & Cinnamon)
ROYO BREAD CO.$43.073.2★
Chobani 30g Protein Drink Vanilla Ice Cream 14 fl oz
Chobani$3.844.6★
Legendary Foods Protein Pastry Campfire Smores Low Carb/Low Sugar Snack
Legendary Foods$26.724.3★
What buyers say about protein cinnamon roll
What buyers praise and complain about, mined from review topics.What buyers love
“Good taste”
“Great protein shake”
“Decent flavor for what it is”
“Zero sugar”
“Theres so many positive reviews”
“the smooth texture”
“Great value”
“Healthy Snacks”
“They arrive fresh, smell great, and made with healthy ingredients”
“Smooth and creamy”
What buyers complain about
“Bland taste”
“continues to be too dry”
“Overpriced”
“No flavor”
“Bad texture”
“This is not a healthy option”
“needed less sugar”
“Low quality product”
“the freshness was not so great”
“Why artificial sweeteners”
Top return reasons
Common questions
- Is protein cinnamon roll profitable to sell on Amazon United States?
- The niche generates $203K/yr across 19 tracked products. 2 of 2 products launched in the last 360 days are still selling. 90-day search growth is -7.6%. Flapen's verdict: Skip it (48/100).
- How competitive is the protein cinnamon roll niche?
- 5 brands and 576 sellers compete. The top 5 products take 70% of clicks and top 5 brands hold 100% of demand.
- What do buyers complain about in protein cinnamon roll?
- Top complaints mined from reviews: Taste-Overall, Moist/Dry, Value For Money. The return rate is 0.0%.
- When does demand for protein cinnamon roll peak?
- Demand peaks in Mar–Apr–May–Jun; the busiest month runs 3.7× the quietest.
- What does it cost to enter the protein cinnamon roll niche?
- Listings span $2.78–$45.18; the average listing price is $18.68 (sweet spot $15–$100). The average incumbent carries 1,549 reviews — the moat a new listing must climb.