Is Protein and Greens Powder profitable to sell on Amazon United States?

Flapen scores Protein and Greens Powder 45 out of 100 on Amazon United States, a Fail. Shoppers spend $37K a year across 21 tracked products. Search demand grew +26.7% in the last 90 days.

How competitive is the Protein and Greens Powder niche on Amazon United States?

4 brands and 597 sellers compete in Protein and Greens Powder on Amazon United States. The top 5 Protein and Greens Powder products take 60% of clicks, and the top 5 brands take 100%.

What do buyers complain about in Protein and Greens Powder?

Protein and Greens Powder buyers on Amazon United States complain most about Taste-Overall, Flavor, and Value For Money. An estimated 0.0% of orders come back.

What does it cost to enter the Protein and Greens Powder niche?

Protein and Greens Powder sells for $30.53 on average on Amazon United States, inside the $15 to $100 sweet spot. Listings run $17.87 to $39.69. The average product has 7,455 reviews, the count a new listing must catch up to.

Protein and Greens Powder

Fail

The top 5 brands take 100% of clicks, so Protein and Greens Powder is a Fail.

Flapen Score: 45
45 / 100Ranks 9,665 of 14,768 Health & Household niches · −4 vs the category median of 49
Market size: $37K/yr95K searches / yr
90-day growth: +26.7%search demand this quarter
Competition: 60%top-5 click share · 4 brands · 597 sellers

Flapen Score

Protein and Greens Powder against its category

The dotted line is the Health & Household average. Past it, Protein and Greens Powder is stronger. Inside it, weaker.

45Fail

This niche Category average

See the method

Market

The Protein and Greens Powder market on Amazon at a glance

Shoppers on Amazon United States searched for Protein and Greens Powder 95K times last year and spent an estimated $37K. All 4 brands take every click. Flapen scores it 45 out of 100, a Fail.

01 · Demand

An estimated 1.3% of those searches ended in a purchase.

Shoppers searched for this 95K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.3% of those searches ended in a purchase. Searches in the last 90 days moved +26.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $37K a year.

Searches, last 12 months: 95K
Growth, 90 days vs prior 90: +26.7%
Conversion, latest week: 1.3%
Market size, estimated: $37Ka year
Top search term: garden of life protein powder chocolate10K searches a year

02 · Price

A sale here is worth $30.53.

Listings sell for $30.53 on average, from $17.87 to $39.69. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At $30.53 that is $3K to $8K a year per listing.

Average price: $30.53inside the $15 to $100 sweet spot
Price range: $17.87–$39.69
Amazon United States median price: $24.38across 115,062 niches
Units sold a year: 3K–4K
Units per listing a year: 100–250
Revenue per listing a year: $3K–$8K
Returns: 0.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

81% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 6.2% of listings are out of stock. The average listing ranks #337 within Protein. It carries 7,455 reviews at 4.34 stars, so a new listing needs social proof before a better product.

Sponsored listings: 81%
Prime listings: 100%
Out of stock, average day: 6.2%
Average rank: #337in Protein
Average rating: 4.34 starsAmazon United States average 4.42 stars
Average reviews: 7,455per listing
Listings tracked: 21

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 87 months on average, so the names here are established.

Launched, last 12 months: 0
Successful launches: 0Amazon's first-year sales bar
Average brand age: 87 months

Products

Top Protein and Greens Powder products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 60% of clicks. Leaders hold, but buyers still shop past them.

Brands

4 flat

Sellers

597

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

60%

Top 20: 99%

Open market

Brand 181%
Brand 29%
Brand 38%
Brand 43%
Open — no brand owns it (0%)

Demand

Protein and Greens Powder search demand

Weekly searches over the year, seasonality beneath. Pick a range.

Peak months: Jun, Oct · busiest ÷ quietest = 3.3× · 9 of 12 months tracked

Search terms

Top Protein and Greens Powder search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

garden of life protein powder chocolate10K/yr +53.5%6.1% conv.
protein and greens powder11K/yr +3.5%2.3% conv.
protein and greens8K/yr +33.3%2.8% conv.
garden of life chocolate protein powder7K/yr +51.6%6.5% conv.
garden of life protein and greens9K/yr -11.7%6.2% conv.
protein powder greens5K/yr +21.2%0.8% conv.
protein plus greens4K/yr +47.8%0.5% conv.
garden of life protein powder with greens4K/yr +33.7%0.7% conv.
vegan protein and greens powder4K/yr +31.0%0.7% conv.
greens and protein4K/yr +23.8%0.4% conv.

Reviews and returns

What reviews say buyers love and hate about Protein and Greens Powder

We read the reviews and the return reasons for every product selling here.

22%of positive reviews mention “Taste-Overall”

30%of negative reviews mention “Taste-Overall”

<0.1%of orders come back, a rate Amazon rounds to zero

“Artificial Taste”

A buyer, on “Taste-Overall”30% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

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FAQ

Common Protein and Greens Powder questions

Answered from the same tracked data.

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