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Proheal

Fail

The top 5 brands take 100% of clicks, so Proheal is a Fail.

Flapen Score
43
43 / 100
Ranks 10,775 of 14,768 Health & Household niches · −6 vs the category median of 49
Market size
$106K/yr33K searches / yr
90-day growth
+8.4%search demand this quarter
Competition
86%top-5 click share · 4 brands · 20 sellers

Flapen Score

Proheal against its category

The dotted line is the Health & Household average. Past it, Proheal is stronger. Inside it, weaker.

43Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Proheal market on Amazon at a glance

Shoppers on Amazon United States searched for Proheal 33K times last year and spent an estimated $106K. All 4 brands take every click. Flapen scores it 43 out of 100, a Fail.

01 · Demand

An estimated 6.1% of those searches ended in a purchase.

Shoppers searched for this 33K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 6.1% of those searches ended in a purchase. Searches in the last 90 days moved +8.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $106K a year.

Searches, last 12 months
33K
Growth, 90 days vs prior 90
+8.4%
Conversion, latest week
6.1%
Market size, estimated
$106Ka year
Top search term
is clinical pro heal serum18K searches a year

02 · Price

A sale here is worth $52.11.

Listings sell for $52.11 on average, from $4.96 to $148.49. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 100 to 250 of them. At $52.11 that is $5K to $13K a year per listing.

Average price
$52.11inside the $15 to $100 sweet spot
Price range
$4.96–$148.49
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–3K
Units per listing a year
100–250
Revenue per listing a year
$5K–$13K
Returns
0.4%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

80% of listings pay for placement with sponsored ads. 70% ship with Prime. On an average day, 5.1% of listings are out of stock. The average listing ranks #253 within Protein. It carries 2,960 reviews at 4.38 stars, so a new listing needs social proof before a better product.

Sponsored listings
80%
Prime listings
70%
Out of stock, average day
5.1%
Average rank
#253in Protein
Average rating
4.38 starsAmazon United States average 4.42 stars
Average reviews
2,960per listing
Listings tracked
10

04 · Newcomers

1 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 69 months on average, so the names here are established.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
69 months

Products

Top Proheal products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 86% of clicks. A locked shelf that new listings rarely crack.

Brands

4 flat

Sellers

20

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

86%

Top 20: 100%

Open market

0%

  • Brand 164%
  • Brand 223%
  • Brand 38%
  • Brand 44%
  • Open — no brand owns it (0%)

Search terms

Top Proheal search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • is clinical pro heal serum18K/yr
  • proheal9K/yr
  • pro heal4K/yr
  • is clinical vitamin c serum3K/yr

Reviews and returns

What reviews say buyers love and hate about Proheal

We read the reviews and the return reasons for every product selling here.

10%of positive reviews mention “Adhesion/Stickiness”
11%of negative reviews mention “Thickness”
0.4%of orders come back
“Thin as tissue paper”
A buyer, on “Thickness”11% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Proheal questions

Answered from the same tracked data.