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Probiotic Oral Spray

Maybe

An estimated 0.6% of orders come back. But prices span $9.01–$15.77, mostly outside the sweet spot, so Probiotic Oral Spray is a Maybe.

Flapen Score
52
52 / 100
Top 36% of 14,768 Health & Household niches · +3 vs the category median of 49
Market size
$123K/yr165K searches / yr
90-day growth
+12.2%search demand this quarter
Competition
63%top-5 click share · 10 brands · 13 sellers

Flapen Score

Probiotic Oral Spray against its category

The dotted line is the Health & Household average. Past it, Probiotic Oral Spray is stronger. Inside it, weaker.

52Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Probiotic Oral Spray market on Amazon at a glance

Shoppers on Amazon United States searched for Probiotic Oral Spray 165K times last year and spent an estimated $123K. The top 5 brands take 86% of clicks. Demand peaks in Aug–Sep. Flapen scores it 52 out of 100, a Maybe.

01 · Demand

An estimated 5.9% of those searches ended in a purchase.

Shoppers searched for this 165K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.9% of those searches ended in a purchase. Searches in the last 90 days moved +12.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $123K a year.

Searches, last 12 months
165K
Growth, 90 days vs prior 90
+12.2%
Conversion, latest week
5.9%
Market size, estimated
$123Ka year
Peak month
August3.4× the quietest month
Top search term
probiotic oral spray60K searches a year

02 · Price

A sale here is worth $12.66.

Listings sell for $12.66 on average, from $9.01 to $15.77. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 250 to 500 of them. At $12.66 that is $3K to $6K a year per listing.

Average price
$12.66under the $15 to $100 sweet spot
Price range
$9.01–$15.77
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
8K–10K
Units per listing a year
250–500
Revenue per listing a year
$3K–$6K
Returns
0.6%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

60% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.0% of listings are out of stock. The average listing ranks #53 within Breath Fresheners. It carries 599 reviews at 3.91 stars, so a new listing needs social proof before a better product.

Sponsored listings
60%
Prime listings
100%
Out of stock, average day
3.0%
Average rank
#53in Breath Fresheners
Average rating
3.91 starsAmazon United States average 4.42 stars
Average reviews
599per listing
Listings tracked
15

04 · Newcomers

7 of last year's 11 launches cleared the first-year sales bar.

11 products launched here in the last 12 months. 7 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months
11
Successful launches
7Amazon's first-year sales bar
Average brand age
41 months

Products

Top Probiotic Oral Spray products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 63% of clicks. Leaders hold, but buyers still shop past them.

Brands

10 falling

Sellers

13

Top-5 brand share

86%

Top 20: 100%

Top-5 click share

63%

Top 20: 100%

Open market

10%

  • Brand 161%
  • Brand 28%
  • Brand 38%
  • Brand 45%
  • Brand 55%
  • Brand 63%
  • Open — no brand owns it (4 brands, 10%)

Demand

Probiotic Oral Spray search demand

Weekly searches over the year, seasonality beneath. Pick a range.

10K6KSpike '25Spike '26JulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Aug, Sep · busiest ÷ quietest = 3.4×

Search terms

Top Probiotic Oral Spray search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • probiotic oral spray60K/yr
  • probiotic mouth spray46K/yr
  • probiotic breath spray46K/yr
  • closys travel size6K/yr
  • closys mouthwash travel size6K/yr

Reviews and returns

What reviews say buyers love and hate about Probiotic Oral Spray

We read the reviews and the return reasons for every product selling here.

28%of positive reviews mention “Breathability”
15%of negative reviews mention “Breathability”
0.6%of orders come back
“Bad taste and not breath refreshment”
A buyer, on “Breathability”15% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Probiotic Oral Spray questions

Answered from the same tracked data.