Is presto tissues profitable to sell on Amazon United States?

The niche generates $152K/yr across 16 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is -18.9%. Flapen's verdict: Skip it (46/100).

How competitive is the presto tissues niche?

8 brands and 115 sellers compete. The top 5 products take 72% of clicks and top 5 brands hold 96% of demand.

What do buyers complain about in presto tissues?

Top complaints mined from reviews: Hard Feel, Quality-Overall, Thickness. The return rate is 0.1%.

When does demand for presto tissues peak?

Demand peaks in Apr–May; the busiest month runs 2.3× the quietest.

What does it cost to enter the presto tissues niche?

Listings span $1.17–$79.63; the average listing price is $22.67 (sweet spot $15–$100). The average incumbent carries 11,871 reviews — the moat a new listing must climb.

presto tissues

Skip it

Brand-locked demand (top 5 brands take 96% of clicks) — this niche doesn't clear our bar today.

Returns

Incredible0.1%

return rate — above 5% kills the launch gate

Avg price

Great$22.67

avg listing price — sweet spot $15–$100

Conversion

Great11.2%

search→purchase rate — share of searches ending in a sale

Price range

Great$1.17–$79.63

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Market size

Okay$152K

$152K/yr · 60K searches

Competition

Bad72%

top-5 click share — a locked-up shelf

Review moat

Bad11,871

avg incumbent reviews — the moat a new listing must climb

Growth

Bad-18.9%

90-day search growth — must beat 0% to launch

Brand share

Bad96%

top-5 brand share — brand-locked demand

According to Flapen's Amazon United States niche tracking, presto tissues is a $152K/yr Amazon United States market (60K searches/yr). The top 5 brands hold 96% of demand. Demand peaks in Apr–May. Verdict: Skip it — 46/100.

Data updated Jul 14, 2026 · scored weekly · How we score niches

presto tissues market data

Units sold / yr: 8K–10K; avg 250–500/product
Revenue / yr: $181K–$227K; units × avg price
Conversion rate: 11.2%
Avg BSR: #281
Page quality: 0%
Prime: 100%
Sponsored: 88%
Out of stock: 2.1%
Avg brand age: 54 months
Avg seller age: 155 days

Competition & brand share

The top 5 products capture 72% of clicks — a locked-up shelf that new listings rarely crack.

Brands

8 falling

Sellers

115

Top-5 brand share

96%

Top 20: 100%

Top-5 click share

72%

Top 20: 100%

Open market

Amazon Basics50%
Presto!31%
Kleenex6%
Spakon6%
Tork2%
PATIKIL2%
Open — no brand owns it (2 brands, 2%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -18.9% search growth over the last 90 days.

Peak months: Apr, May · busiest ÷ quietest = 2.3×

Open Trend

Top presto tissues search terms

amazon basics facial tissue11K/yr -9.8%14.8% conv.
presto tissues8K/yr -4.0%18.7% conv.
bulk facial tissue6K/yr -15.4%5.9% conv.
empty tissue boxes for crafts6K/yr -35.8%0.7% conv.
amazon basics tissue4K/yr -4.4%10.4% conv.
empty tissue boxes8K/yr -45.1%0.8% conv.
bulk tissue boxes4K/yr -6.7%8.0% conv.
tissue in bulk3K/yr -23.4%1.7% conv.
case of tissues3K/yr -20.9%8.9% conv.
amazon basic facial tissue3K/yr -21.4%18.0% conv.

All search terms

Top presto tissues products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 16 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Amazon Basics Facial Tissue 2-Ply 640 Count (4 Packs of 160) (Packaging may vary)

Amazon Basics$6.744.2★12,187 rev

Amazon Brand - Presto! Ultra-Soft 3-Ply Premium Facial Tissues 264 Count (4 Cube Boxes of 66) Packaging May Vary

Presto!$5.134.5★22,853 rev

Amazon Brand - Presto! Ultra-Soft 3-Ply Premium Facial Tissues Colorful Boxes 1188 Count (18 Packs of 66) (Packaging May Vary)

Presto!$18.874.5★22,853 rev

Amazon Basics Facial Tissue 2-Ply 2880 Count (18 Packs of 160) Packaging May Vary

Amazon Basics$24.864.2★12,187 rev

Amazon Basics Facial Tissues with Lotion 2-Ply 300 Count (4 Boxes 75 Tissues per Box) Packaging May Vary

Amazon Basics$5.894.5★8,229 rev

Newest

by launch date

Amazon Brand - Presto! Ultra-Soft 3-Ply Premium Facial Tissues 264 Count (4 Cube Boxes of 66) Packaging May Vary

Presto!$5.1322,853 rev

6mo ago

Amazon Basics 2-Ply Facial Tissue 160 Count

Amazon Basics$1.17224 rev

1y ago

PATIKIL 4x3x1 Paper Soap Box with Window 30 Pack Homemade Soap Boxes Oval Presents Packaging Boxes for Birthday Christmas DIY Craft White

PATIKIL$9.8419 rev

2y ago

Amazon Basics Facial Tissue 2-Ply 640 Count (4 Packs of 160) (Packaging may vary)

Amazon Basics$6.7412,187 rev

4y ago

Amazon Basics Facial Tissue 2-Ply 2880 Count (18 Packs of 160) Packaging May Vary

Amazon Basics$24.8612,187 rev

4y ago

What buyers say about presto tissues

What buyers praise and complain about, mined from review topics.

What buyers love

Value For Money24%

“much cheaper”

Soft Feel16%

“Soft tissues”

Quality-Overall15%

“Decent quality”

Thickness5%

“The 2-ply thickness feels comfortable”

Advertised Vs Actual Product4%

“As advertised”

Durability3%

“Hold up Well”

Strength3%

“very happy with this tisuess are strong”

Color2%

“Color selection is good”

Size-Overall2%

“I actually prefer this size”

Absorbency2%

“Great absorbency”

What buyers complain about

Hard Feel30%

“Extremely hard”

Quality-Overall11%

“Average quality”

Thickness5%

“They are thicker than expected”

Value For Money4%

“More expensive,”

Allergies3%

“Absolute worst on skin”

Texture/Consistency-Overall3%

“Horrible texture”

Ease Of Use2%

“Difficult to get out of the box”

Material Quality2%

“Materially worse than name brands”

Sinus Relief2%

“Red irritated nose”

Smell2%

“They stink”

Top return reasons

Size-Overall38%

Advertised Vs Actual Product14%

Hard Feel7%

Material Quality6%

Shape/Style5%

Value For Money5%

Quality-Overall4%

Smell3%

Moist/Dry3%

Leak-Proof2%

Common questions

Is presto tissues profitable to sell on Amazon United States?: The niche generates $152K/yr across 16 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is -18.9%. Flapen's verdict: Skip it (46/100).
How competitive is the presto tissues niche?: 8 brands and 115 sellers compete. The top 5 products take 72% of clicks and top 5 brands hold 96% of demand.
What do buyers complain about in presto tissues?: Top complaints mined from reviews: Hard Feel, Quality-Overall, Thickness. The return rate is 0.1%.
When does demand for presto tissues peak?: Demand peaks in Apr–May; the busiest month runs 2.3× the quietest.
What does it cost to enter the presto tissues niche?: Listings span $1.17–$79.63; the average listing price is $22.67 (sweet spot $15–$100). The average incumbent carries 11,871 reviews — the moat a new listing must climb.